Trusting the Client as the Agent of Change

After thirty-three years as a psychotherapist, I find that my insights regarding human beings and the change process are becoming simpler and easier to articulate, although I cannot establish whether this phenomenon is due to mounting wisdom or to some form of affable cognitive corrosion. Regardless of their source, my accumulating insights have provided me with a true compass that allows me to approach each client with respect, purpose, and hopefulness. I’m certain many readers have experienced the same thing.

Clients as Agents of Change

One guiding principle that emerged many years ago was a simple one: Our clients are the most essential and fundamental component of the change process. Appreciating this oft-obscured and -minimized truth of psychotherapy multiplies our options for understanding and assisting clients, and invites them to participate in the search for understanding and change, a quest that itself serves the client’s life well.

This basic idea—that clients most directly cause psychotherapeutic change—stands in stark contrast to the professional world that today’s therapists inhabit, a world dominated by the medical model, managed care, and the search for empirically supported and/or evidence-based, off-the-shelf treatment approaches, which most often attempt to match technique with diagnosis. Their resulting equations, of course, leave out essential components of psychotherapy: living human beings. Psychotherapists are expected to be capable of essentially “inserting” psychotherapeutic interventions into a human being who is nothing more than an embodied diagnosis—clients are perceived as passive recipients of our expert care. Since the beginning of my professional career, this has seemed to me to be a wholly wrong-headed approach, one that dehumanizes both client and therapist and, in doing so, neglects the most important and meaningful dimensions of human change.

A Casual Conversation

Like many, during my education and even early in my career, I maintained some ever-dwindling hope that an enchanted handbook of foolproof techniques might appear. Happily, my clients taught me differently.

A memorable example occurred approximately twenty-five years ago, when I was working as part of a rural medical practice. A seven-year-old girl was referred to me by her parents for continuing difficulties with bedwetting. While her mother remained understanding, her father had become increasingly intolerant and punitive. Although they had already set an appointment, one day they stopped by the office and asked if I would take a moment between sessions to meet their daughter, perhaps to allay the girl’s anxiety about seeing a therapist. I agreed and soon they brought the girl to my office, where she and I spoke privately. After chatting a bit about her life and interests, she told me how much she wanted to stop wetting the bed. I replied, “Yeah, I wonder what would happen if you could tell your brain, right before you went to sleep, ‘Hey, if I have to pee, go ahead and wake me up.’”

Prior to our scheduled session, about two weeks after our introduction, the girl’s parents called to cancel her appointment, telling me she had quit wetting the bed after our brief meeting. Six months later, they informed me that the change had been maintained. Her presented problem never occurred again. What was the healing factor here? Should I have copyrighted the sentence I uttered, trademarked “Single-Sentence Therapy (SST!),” and begun offering national workshops on its appropriate delivery? Of course not. The healing factor was, without doubt, the girl. She sought an answer and, in the mysterious and magnificent way that human beings often accomplish change, actively and creatively used my tossed-off sentence to forge the change she desired. Of course, at the time my utterance reflected nothing more than sincere musing on my part. Still, this experience dramatically highlighted the client’s central role in successful therapy.

Beyond my experiences, we increasingly see exceptions to the dominant narrative that therapists directly cause client change. Most notably, the work by Bohart and Tallman—their book How Clients Make Therapy Work is, in my view, a classic in the field—lucidly and convincingly makes the case that clients creatively use whatever the therapist offers in order to effect personal change, which explains why techniques have not been found to be the most influential psychotherapeutic factor.

One could argue that the seven-year-old girl’s change was nothing more than an isolated episode of kismet or coincidence, a spontaneous remission that proves nothing. However, another client with whom I worked two decades ago brought the centrality of client self-healing into even sharper focus.

Florence: A Single-Session Case

A case in which a client requests assistance in resolving an undisclosed problem sounds not unlike a patient presenting to a dentist for treatment while refusing to open his or her mouth. This was not an overly dramatic case, but it is unique in that the client shared neither the history nor the nature of her difficulties, and presented only isolated factors for my consideration, yet we achieved success after a single session of treatment.

The client was a 32-year-old unmarried Caucasian female—whom I will refer to as Florence—who lived alone in a rural Midwestern community. For the eight years before her request for therapy, she had been employed as a professional health care provider. At the time of the initial consultation, she had resigned from the facility for which she worked after accepting a similar position in a larger community two hundred miles away. She planned to relocate to her new home in five weeks.  Because she and I had both been involved in health care in the community, we were acquainted with one another on a professional basis and aware of one another’s work with patients.

Florence requested a brief consultation with me at the end of a workday. She disclosed that since early adolescence she had experienced chronic, unspecified problems with relationships and mood, and that before moving to begin her new job, she wanted to address the difficulty, allowing her to “start fresh.” Through our professional association with one another and her discussions with patients over the years, she had come to the conclusion that I was an effective therapist who would be able to provide her with the assistance she desired. She thus entered the therapy relationship with positive expectations about my ability to assist her, as well as her own ability to reach her goal.

While revealing that as a six-year-old child she had suffered a massive trauma that continued to haunt her, she stated kindly but clearly that she had no intention of revealing to me the details or even the nature of that trauma, having long ago come to the conclusion that to do so would hold no benefit for her. She further stated that after extensive research she had decided that hypnosis would help her to resolve her difficulties. She asked me to provide one session of hypnotherapy to resolve the undisclosed difficulty.

From her presentation, my options were clear: to provide the requested treatment or to refuse to do so, in which case she would simply not pursue treatment “until I find another therapist I’m willing to work with.”

Florence had grown up in a suburb of a Midwestern metropolitan area, raised by both parents and having three younger brothers and one older sister. She completed a Master’s degree, which allowed her to provide professional health care services. Never married, she indicated that she had dated in the past, but that recurrent relationship difficulties always interfered with developing a more serious and lasting involvement. Since earning her professional degree, Florence had worked for the local health care facility, where she had been a consistently reliable, popular and successful employee.

According to Florence, she had on three occasions traveled to nearby cities and consulted with therapists. After each of those consultations she elected not to return, believing that the therapists were intent on “doing things their way or no way,” and that a commitment to treatment on her part would have led to extended therapy which, to her mind, was completely unnecessary: “It would be like standing on the caboose of a train, looking backward just to satisfy the therapist. I want to focus on where I’m going. I want to be in the engine.” In particular, she had become disenchanted with therapists’ fascination with her trauma; when she had revealed in the past, it seemed to her that therapists wanted to “worry it like a dog with a bone” rather than to address her current concerns.

Although I had received significant training in clinical hypnosis years prior to our initial consultation, by the time of our session I used the approach only in cases of chronic pain management, for which it seemed ideally suited. My initial training orientation was humanistic-existential, although in the subsequent years I had availed myself of a variety of advanced training opportunities and had become increasingly flexible in my treatment of clients, although I maintained a humanistic-existential view of their functioning. I received training in a permissive, Ericksonian approach to hypnotherapy, since to my mind it was most congruent with my perception of client potential and agency. I therefore had the clinical ability to provide Florence with the service she requested. I was also positively persuaded by my clinical experience to accept Florence’s implicit challenge; I had come to the conclusion that therapy in many ways is a process of my clients and me collaborating to create “doors,” possibilities for change that clients can actively use to effect personal transformation.

In this case, assessment was indirect and decidedly not disorder-focused, instead concentrating upon Florence’s general functioning and history, as well as the presence of other factors that would inform my decision whether to provide the requested intervention. Although one could argue that her vague report could lead to reasonable hypotheses about her disorder(s), there was no way to validate those hypotheses, so basing any treatment decisions on them would have been moot. Therefore, I chose to focus upon other factors that would determine my decision.

After she signed an appropriate release of information form, I reviewed her medical file, which indicated no history of serious medical or psychiatric illness in her or her family of origin. She had not been prescribed any medication other than for short-term specific illnesses, such as infections.

Most importantly, Florence had a precise “theory of change.” She had contemplated her life problems at considerable length and reached a conclusion about what procedure would assist her in resolving her difficulties. She possessed a positive view of the clinician and an expectation for resolution that bordered on certainty, indicating a positive expectation for outcome. Despite her maintenance of a conceptual hedge around her trauma and resulting troubles, she was otherwise quite open, personable and cooperative, more than willing to undergo her preferred treatment. Thus, she appeared to embody the client whom therapy would benefit, even if the specifics of her situation remained unknown to me.

In agreeing to provide the requested treatment (hypnotherapy), the question facing me was how best to provide that treatment in a fashion that would allow me to keep front-and-center the notion that Florence was an active agent capable of using what I offered in a therapeutic fashion. In short, my responsibility was to create a hypnotic approach to treatment that would allow her to actively use both her positive expectations and creativity to change what she wanted to change. More specifically, my approach would ideally provide to Florence what Bohart has described as a “supportive working space.” It was clear: my task was to provide the canvas; she would paint the picture (and not necessarily show it to me).  What type of canvas would I provide? Since she deemed the trauma that occurred when she was six to be central to the formation of her subsequent difficulties, and because she reported experiencing her younger self as being always nearby, her construction of herself as a youngster needed to be included. Furthermore, bridging her experience of herself as a six year-old with that of her present self was important, given her connecting the two “selves” in her presentation. In short, some indeterminate flow of information and affect between her younger self and her current self needed to be invited; a bridge needed to be supplied. She would be the one to cross that bridge. Doing more than that would have been presumptuous on my part if I were to remain committed to respecting her agency and creativity.

I arranged to use a recovery room (the symbolic nature of which was not lost on either of us) in the medical office complex. I asked her to lie down on the bed, to close her eyes and begin relaxing. She responded excellently to the basic twenty-minute guided relaxation and induction process (focusing both on physical relaxation and the development of imagery). Her breathing became diaphragmatic, and I noted little to no muscle movement otherwise. I then asked her to visualize what I would describe in whatever way she chose.

While the entire session lasted about eighty-five minutes, it consisted of my providing only four basic suggestions, after which I allowed Florence to process and work with the provided images, then signal with a raised finger when she was ready for me to continue. Time between delivery of the suggestion and her signal for me to move on averaged ten minutes.

Prior to the suggestions, I asked her to visualize her current self and her six-year-old self standing face to face, and encouraged her to imagine as much detail as possible. After she indicated with a lifted index finger that she had constructed this image, I provided these four suggestions (with significant time between them):

  1. “You can tell your younger self the one thing you want her most to know, and then notice her response”;
  2. “You can ask your younger self to tell you what it is she most needs from you, and then notice your response”;
  3. “You can ask your younger self for the one thing she most wants to know from you, hear her answer, then respond to her”;
  4. “You can ask your younger self the one thing she most wants you to know, hear her answer, and notice your own response.”

Shortly after I provided the first suggestion, tears began streaming from Florence’s eyes and continued until the session ended.  Although I didn’t discourage verbal responses from her, she said nothing during the process. I ended the session by suggesting that she slowly return to normal consciousness and to remember as much or as little as she wanted to regarding what she had learned through overhearing the conversation between her current self and her younger self.

Immediately following the session, Florence indicated that already she was feeling a great sense of relief and movement, but provided no further details. We met once prior to her relocating for our follow-up session, and she reported that her mood was significantly improved and that she was viewing her relocation and new job as an adventure that she was, for the first time, regarding with optimism rather than measured dread.

Two months following her move, she sent me a lengthy letter in which she described the happiness she was feeling and the vague but confident sense that she had successfully left her problems behind her. She was no longer feeling “haunted” by what had happened to her when she was six. Although she remembered it, such remembrance seemed more voluntary, according to Florence; she was able to experience the memory “like a photo in an album, rather than the only picture on the mantle.”

After that initial letter, she sent me holiday letters for nine years. In each one, she detailed her successes not only in her profession, but in her personal life as well. Several years ago she married and, at last report, she and her husband had adopted two children and were living happily and productively.

“To this day I remain unaware of the trauma she had suffered and the resulting difficulties it caused.”

Doors of Possibility

What Florence brought to center stage, more plainly than any other client with whom I’ve worked, was the centrality not only of the client’s trust in me and the treatment I would provide, but also of my trust in the client and her inherent potential for change. For me to proceed with treatment, it was necessary to recognize the level of trust I had in Florence, specifically, and in the clients’ agency and abilities to self-heal, in general.

In attempting to understand the human beings who present for services, it is important that clinicians go far beyond the process of assigning a diagnosis and prescribing a treatment accordingly. Since the validity of most DSM-IV diagnostic categories is questionable at best, assigning a treatment approach based on that designation is at least equally dubious. Furthermore, a significant body of research emphasizes the importance of the common factors, such as the therapeutic relationship, positive expectations, and client self-healing. Both students and practicing clinicians should immerse themselves in the existing literature in these areas, providing themselves with a set of assumptions that counterbalances the medical model with which our culture seems currently enamored. By doing so, we will generate more opportunities and options for clinical intervention, the centrality of our clients’ attributes will not be reduced or neglected, and our treatment effectiveness will be enhanced as we respect our clients’ considerable gifts and abilities that, for the time being, have unfortunately been reduced to faint footnotes in our understanding of the human change process.

Florence’s case illuminated one of those simple truths that come with experience, age and attention, a truth not only about what clients bring to therapy, but also what clients most desperately need in their journey toward change. It’s not complicated.

They need doors of possibility, and they need company.

Duped and Recouped

A Business Venture

As a young therapist in a solo practice, I routinely met a colleague for breakfast and peer supervision. I arrived at the neighborhood deli to find my former group therapy instructor waiting for me; his broad, toothy grin and Pacific-blue eyes were electric with anticipation. We had met during my doctoral studies.

I laughed. “What’s up?” “I thought you’d never ask!” blurted a very excited Jeffrey Kottler.

He then proceeded to explain that he had answered an ad for a clinical therapist. When he went to the interview, he convinced the clinic owner to sell him two-thirds of a Blue Cross–approved outpatient psychiatric clinic (OPC). Jeffrey and another therapist/ friend would operate its satellite, located in a busy Detroit suburb. This was a rather significant coup since there was a moratorium on the opening of any new clinics and the only way to own one was to purchase an existing clinic for a great deal of money.

“What?” I screamed. “Why didn’t you ask me to be your partner?” “I thought you were so happy in your little practice that I didn’t think you’d consider…” “Well, I do consider,” I interrupted petulantly. “Your other friend’s out; I’m in!” I declared.

And in that split second, Jeffrey and I committed to each other with complete trust and confidence to be partners in this venture. Were we merely trusting souls by nature, or was there something in our training as therapists that encouraged us to blindly trust people without reservation? Perhaps it was a shared personality trait that drew us into the profession originally and, likewise, into this partnership wherein we simply trusted what others say and how they characterize themselves.

There we were, Jeffrey and I, about 30 years old, masquerading as businesspeople, skipping due diligence, moving the satellite to new digs, signing a lease, buying furniture, hiring support staff, and interviewing dozens of therapists for positions in our new enterprise. We decided to hire only those professionals who seemed to be not only good clinicians but also fun people to hang out with at work.

We each paid a significant amount for our share of the business and began billing Blue Cross and other insurance companies for services rendered. Eventually we hired close to two dozen other therapists to work with us, all of whom met our criteria. In purchasing the clinic, we also inherited a few therapists and Dr. Jolly, our medical director. Dr. Jolly seemed competent enough and awfully amiable. What did we know?

Two months later, Dr. Jolly was caught soliciting sex in an airport men’s room. That was obviously the end of him! But the euphoria of owning our own business carried us through that initial setback. We justified our lack of judgment by claiming that we didn’t actually hire Dr. Jolly. And there were certainly other concerns to distract us.
The most pressing concern was the apparent snag in the money flow from Blue Cross to our third partner and then to us. With each passing week, we became increasingly more anxious about our bottom line.

Our daily calls to the partner, who was handling our billing, were met with sympathy and reassurance that these delays were quite normal in the industry. That seemed logical to us. After three months without payment, we suggested to him that we meet with Blue Cross to try to expedite the cash flow. “No!” he stressed emphatically and cautioned us that contact with Blue Cross would trigger an unwanted audit, which typically resulted in disastrous consequences. He asked us just to remain patient because his bookkeeper was receiving treatments for a brain tumor, immediately eliciting our sympathy.

At the end of the fifth month without payment, Jeffrey and I decided to take decisive action and confront this man who sold us the clinic. Alas, we discovered that all along he had been billing Blue Cross fraudulently. It also turned out that he didn’t actually own the clinic he sold us! It had all been a scam. We poured our hearts out to the executive at Blue Cross who agreed to hear our case, admitting that we had been duped but convincing him that we were honest and trustworthy professionals who were only trying to help people. Much to everyone’s surprise, he rewarded our honesty by assigning the provider number to Jeffrey and me. We were the first recipients of a new authorized clinic in many years.

Trusting souls that we were, we got back on our horses and rode into the sunset believing that enough had happened to us for a lifetime. At last we must be safe from all future peril. And now that we had lost our innocence, we were much better prepared for dealing with unexpected chaos running and operating a clinic. Little did we realize that our innocence and gullibility to deceit had only just begun.

Over the next year, we fired another medical director for inappropriate sexual conduct with his patients. Our part-time book- keeper was caught in a sting operation soliciting sex in a freeway men’s rest stop. One therapist went to jail for fraudulently billing Blue Cross; another therapist went to jail for practicing with a forged license and the malpractice insurance of a dead person; and still another therapist made an out-of-court settlement with a female patient with whom he had been having sex in the clinic after hours.

As therapists, Jeffrey and I erroneously thought that because we were skilled diagnosticians and experienced clinicians, we were inherently good judges of character. Yet time and again, we were duped by people we trusted. In truth, I think we projected onto everyone we encountered our own need to believe that all people are basically good. We refused to imagine that we were actually vulnerable.

It took at least three earth-shattering fiascos before I actually began to consider that I was somewhat responsible for the series of misfortunes that were raining upon us. For a while I became hypersensitive because I no longer trusted myself. I was suspicious of everyone around me, fearing that there were secrets lurking behind the facades of those I thought were loyal friends and colleagues. I was actually paranoid waiting for another shoe to drop. It was like walking through a minefield every day. I hated the feelings and retreated to my office where, ironically, I felt safe in interactions with my patients. After all, I expected them to have secrets under the surface and to be less than authentic with me since they were struggling to be authentic with themselves.

I had a very difficult time accepting that I was unable to fore- see the consequences of my gravitational pull toward people who would eventually fail my litmus test. My rose-colored glasses now had a double edge: While it had been wonderful to always see the good in people, I realized that I had been ignoring signs of trouble to preserve my need for everything to be okay. Challenging my inner belief system shocked me to the core. I had to ask myself, What am I supposed to be learning from these painful and frightening experiences?

To make sense of this episode in my life, I resorted to the only path I thought would yield any answers, self-exploration. And the first question to ask myself was, “What am I getting from this turmoil?” In every fiber of my being, I know that in all of us a self-healing power exists. I just had to figure out why it was so important for me to be telling myself that everything will be okay. After a rather difficult and circuitous route, I realized that the childhood trauma of having a terminally ill mother was the motivation to adopt the mantra everything will be okay. No matter what happened in my life, during childhood or during the years as a clinic owner, I had to believe that everything would eventually be okay. So when each betrayal occurred, I quickly resumed my position as sentinel for my inner belief system and continued to guard the hell out of it.

The personal lesson in all of this is not in the failings of judgment but rather in the repetition of the failings. If I had ruminated on each betrayal and become stuck in the quagmire of details, I would not have heard my inner voice beckoning me to attend to a significant piece of unfinished business. My echoing mantra held the key to the reason for it all. I was duped over and over because I needed to find my own place in the drama.

Once I acknowledged my role, I no longer felt vulnerable or paranoid. My trust in the basic goodness in people returned. I was again unafraid of the goodness of my own heart. In truth, I have made only a very slight change in myself; I am no longer surprised when my expectations for others are dashed. But I consciously refuse to surrender my eagerness to seek the best in people. In the end, I would rather suffer the occasional betrayals than cut out my own heart.

The many episodes of being duped during my ownership of the clinic resulted in an amazing gift to me as a therapist. I learned to help my patients honor their own inner voices. I became better able to observe the ways they guard their inner beliefs and became better skilled at diagnosing why. Ultimately, I learned that, inherent in the repetition of turmoil and struggle, there is always an unfinished piece; when addressed, confronted and honored, calm and balance can be restored.

Jeffrey’s Personal Commentary

Reading Nancy’s story about the trials and tribulations we experienced during our sojourn as clinic directors reminded me of how deeply I buried this chapter in my life. Over the years I’ve talked about the incredible lies, deception, manipulation, intrigue, and immorality that took place under our roof. Like Nancy, I blamed myself for my naïveté and innocence, and for our collective inclination to believe the best in people, even in the face of contradictory evidence. As psychologists, we deluded ourselves into thinking that because of our sensitivity, caring, and clinical acumen, we could tell when people were trying to fool us.

I felt both surprised and moved by Nancy’s confession and acceptance of responsibility for our plight. Nancy describes what she considers “the key to the reason for it all,” as if there was a single mistake or misjudgment on her part that led to the debacle and serial betrayals. Yet in my version of the narrative, or at least my remembrance of what happened, I have also accepted full responsibility for our innocence and misplaced trust in others. Like Nancy, I also found it easy to be forgiving, not only of those who crossed the line, but mostly of ourselves. We were inexperienced in the domain of business. We applied the trusting attitude that serves us well as therapists to another context in which different rules operated—and I see that as our biggest error.

Speaking for myself, I learned some hard lessons about the limits of my ability to read people and uncover so-called truth. Yet these therapists were our friends; they were people we trusted; they were professionals with track records and sterling reputations among their colleagues. Even more disturbing, they were also good therapists and had very successful practices.

Whereas Nancy talks about this repeated deception as a gift, an important lesson learned, it took me many years to come to terms with my lapses in judgment. Eventually, I did rekindle trust, enough so that I still prefer to give people (clients and colleagues) the benefit of the doubt.

As I read over Nancy’s version of the story, and then consider my own narrative, I find it interesting that each of us blames ourselves (instead of the other) for the crazy things that took place under our watch. We mistakenly assumed that because we operate from a position of transparency and honesty, that our colleagues, whom we carefully screened and supervised, would do so as well. That was a huge mistake, one that changed the way I function in some arenas in that I am more cautious and skeptical at times. Yet I think we have both been able to maintain a deep faith in the ability and willingness of most people to do the right thing.

The Empty Chair: Making Our Absence Less Traumatic for Everyone

Have you ever considered what might happen to your practice, your clients, and files when you retire or if you suddenly became ill, or died? Do you have a plan? This article will help you formulate the plan you need. Of course, we all think such a plan is a good idea, but few therapists have thought through what would happen, let alone developed a simple, doable plan of action. This article introduces a nuts-and-bolts toolkit that you can print out and complete on your own computer. It includes step-by-step guidelines for designing your own system to help you and your clients in the event of planned and unplanned absences from practice. The first section provides an overview of the advantages of writing out how you want your clients handled if you have to be out of the office. The second section helps you decide who you want to have cancel your appointments and deal with clients if you are unable to. Recommendations and experiences of other therapists will help you create your own plan. Lastly, the Blueprint for Therapeutic Continuity, sample letters, and forms that you can copy and print are provided for your personal use.

Thinking about illness, disability, death, retirement and disruptions in our work is uncomfortable. It makes us squirm. As therapists we are not immune to denial. This is especially true when it comes to planning for our own absences from work. In the 20 years that I have supervised and taught therapists, this has been the most difficult area for therapists to deal with and manage. In fact, most just don't deal with it.

"You will never die." Is that what you were told when you applied to graduate school? That is one theory I formulated when I began asking colleagues and workshop participants how they handle their absences from work and what plans they have for retiring or dealing with medical emergencies. The level of denial about mortality and limitations among therapists is impressive. Many therapists even talk about how fortunate they feel, because they can work well past normal retirement. A shocking number of therapists have not written a will, much less filled out a Durable Power of Health Care Decisions, a document that spells out your wishes about life-support systems and whether you want "comfort care" if you have a medical crisis, are in an accident or are unable to make your preferences known. In addition to the independence afforded by private practice, many therapists prefer not having to deal with mandatory retirement. Underlying our denial is the common sentiment, "They'll have to take me out of here on a stretcher." When I give workshops I jokingly repeat the sentiment "Therapists never die." Unfortunately we do, and we need to help our clients cope with that final separation and the smaller ones that occur along the way. “If you find yourself being scheduled for immediate bypass surgery tomorrow do you really want your spouse or partner to call your clients to cancel your appointments?”

Well, maybe you do, maybe you don't, but let's remember our obligation to make rational decisions that are in our client's best interests. Denial is sometimes so much easier! Yet how we plan or don't plan ahead for predictable and unpredictable, normal life changes will affect our clients, colleagues, friends and family members.

In Florida, or course, it is different. Relocated and retiring therapists who live in Florida are not allowed to indulge in such denial. Instead, their state laws are light years ahead of the rest of the country. Florida law requires therapists to place a newspaper ad announcing their upcoming relocation or retirement, as well as where former clients can get their records. Heirs to deceased therapists are required to place a similar ad, making public the fact that the therapist has died and providing contact information about how clients can obtain their files. Florida is one of the only states that mandates this system of public notification and transferring of client records.

It is uncomfortable to consider one's present and future vulnerabilities. Yet by investing the time in the unpleasant task of writing out your Therapeutic Continuity Blueprint, composing letters to be sent to clients in the event you are unable to do so, and drafting a script for your outgoing answering machine message, you will find unexpected relief. Knowing that you have tackled these uncomfortable yet important issues is surprisingly comforting.

Literature in this area is sparse. This paucity reflects our profession's discomfort with the topic. Psychoanalytic authors were the first to write about illness or death of the therapist and its impact on clients. This was followed by a growing, though small, body of literature addressing the effects of pregnancy on treatment. Since then there have been only a few articles that advise clinicians on how to prepare clients for their retirement or unexpected absences. (See references at end of this article.)

There are many forms of termination: planned, unplanned, and temporary. It is the most important, most often overlooked, phase of treatment. A healthy termination process allows time for goodbyes and cleaning up unfinished business. The safer a therapist makes this process for his or her clients, the greater the chance that clients will feel comfortable seeking treatment when they need it in the future.

One of the most curative aspects of any therapy is for clients to learn to speak the unspeakable. Unwanted terminations are a time when we (therapists) need to explicitly invite clients to discuss or ask questions about our absences or termination. Having a plan in place ahead of time can also drastically reduce the stress of dealing with the complex issues that can arise when we are most vulnerable. Do you really want your colleagues to have to do damage control for you, without knowing your wishes, if you are in a car accident, have a family emergency or die? 

Why We Need to Plan for Unexpected Absences

Denial of our own fragility and mortality is surprisingly pervasive among mental health professionals. As therapists, we are unaccustomed to revealing much of our private lives. Changes in our appearance, such as those due to pregnancy, illness, or disability, may force us to deal with clients' reactions. If we are in denial or conflicted about our situation, clients are likely to sense this and may be put in the all too-familiar, unhealthy position of protecting the person whose responsibility it is to protect them. Our own countertransference issues and resistance to telling clients about our medical situations may also impact continuity of treatment, creating unnecessary psychological damage.

There are several reasons why it is important to address these issues while one is in good health. Taking a proactive stance and preparing documents to be used by your Emergency Response Team, or ERT, will enable you to work these issues through in advance, better preparing you to make difficult choices about changing your practice due to health or other reasons. Taking on the challenge of creating an ERT is also a way of modeling good self-care and direct communication to your clients.

Thinking through and writing out a plan for how you want your colleagues to handle your clients in your absence is a big undertaking. Most therapists are overwhelmed when they consider planning for their retirement or unexpected absences from work. This article presents an ideal system. Only you can decide the types of information that are most important for your ERT to know about your practice. The samples are intended to help you prioritize the information that you believe will allow your ERT to be maximally effective.

To get a flavor of the importance of starting this project, it may be helpful to put yourself in a client's shoes for a moment. For example, “imagine the trauma of coming home from work to find a message from a friend asking whether you were going to attend a memorial service for your therapist.” The last you heard from your therapist was a message canceling your appointment. You had no idea that your therapist had been ill.

The following example is typical of the problems created when therapists have not planned ahead for unexpected personal crises and absences from work.

Darlene, a management consultant who had been working on early childhood trauma issues, learned of her therapist's life-threatening illness by mail. She was upset to learn that he would be unable to work for an indefinite period of time and hurt that the brief letter she received included a request for payment. This excessively considerate woman had difficulty believing she had the right to information about her therapist's condition. Her efforts to take care of herself were further hindered when she had to deal with her therapist's wife, who was, herself, in crisis. The result of this unskillfully handled crisis was that Darlene was re-traumatized, and her work and marriage suffered. The trust issues that motivated her to seek treatment were recreated, and she once again felt that no one was safe to trust. After months of disruptions in her home and work life, she was able to start therapy with a new therapist. It took her a year of treatment before she could deal with her feelings about her previous therapist. She was one of the fortunate ones. There are no statistics on how many clients are unable to risk starting over with a new therapist.

The next example involves my father, a psychiatrist, who had a clinical psychotherapy practice:

When my father, a psychiatrist in private practice, became critically ill, I was asked to take over his psychotherapy client load. Since he did not have an Emergency Response Team, I was forced to assume the roles of both personal gatekeeper and Bridge Therapist, a colleague designated to serve a transitional function for clients during a therapist's absence. The final termination session I arranged for him with his long-term outpatient group was one of the most difficult and enriching experiences of my life. Nevertheless, it was a salvage job that could have been avoided had there been adequate planning and preparation on my father's part. My personal experiences taking over his long-term therapy group when he became terminally ill are presented in "When the Therapist Has to Cancel," The California Therapist, January, 2001.

Our responsibility as therapists is clear: to provide the best possible care and to do no harm. Whether you view transference as an important part of clinical work or not, many of our clients develop close attachments and benefit from being able to "count on" our consistency and continuity of treatment. Often, we are the first dependable, consistent relationship they have experienced.

Further, some clients have never experienced the safety of successfully testing another human being's willingness to hear their pain and anger. Though a client may become unreasonably angry upon discovering we are ill, it is our duty to be there for him or her, to tangibly demonstrate that, within reason, his or her anger won't push us away. Weathering a client's anger and pain can be a major curative factor in their treatment.

The purpose of the ERT and the Therapeutic Continuity Blueprint is to protect and respect the needs of our clients. It also helps clinicians in a number of significant ways. First, it serves as a reminder that we are neither invincible nor immortal. Thus, we can be more realistic about our own personal needs as well as those of our clients. Additionally, by planning ahead, we can minimize the potential damage and disruptions caused by all kinds of absences, from vacations to retirement.

When exploring the uncomfortable topic of becoming ill or having to cancel sessions unexpectedly, it is helpful to consider your therapeutic style and values. Therapists who view their role as that of a coach or teacher will have a different perspective on the type of arrangements they feel are appropriate if they are unable to say goodbye to clients in person. For example, in preparing for their deaths, some psychodynamic therapists may prefer to plan a memorial service designed exclusively for their clients with a specified colleague present. However, a more eclectic therapist might prefer a public memorial service that is open to his religious community, family, and clients. Still others may prefer no formal service. By taking charge of how we want these difficult issues addressed, we can better serve our clients and preserve energy to care for ourselves in the future.

Borrowing Someone Else's Brain

In my writings about coping with illness, I refer to "Borrowing Someone Else's Brain," a process where, when one is ill, one needs to have someone else help think through difficult decisions. Borrowing someone else's brain is a temporary process that does not mean relinquishing permanent control or admitting defeat. Having a few trusted colleagues with whom you can discuss the emotional topics of retirement, leaves of absence, and significant medical problems is a true gift.

When a Bay Area therapist died without an ERT in place, Mardy Ireland, Ph.D. and Kathy Mill, LCSW, formed a group of mental health professionals who met over the course of two years. In these meetings they dealt with the aftermath of this clinician's death and created a plan to protect themselves and their clients in a similar eventuality. Their plan lists several important functions that the ERT can serve. They suggest that the ERT can administer your practice in your absence and can serve as a consultation and support group for one another. (Personal communication, Mardy Ireland, May 2000.)

Ireland's group also introduced the concept of a Bridge Therapist, a colleague who would serve a transitional function for clients during a limited period of time to assist with such crises as:

  • Deciding whether and when to end therapy with you if you become seriously ill or unable to work.
  • Mourning and reminiscing about you after you have stopped practicing.
  • Helping to promote resolution and closure on a therapy that has ended through your illness or death.
  • Discussing a treatment plan and possibly making a referral to another therapist.

There are a number of reasons to pick your ERT and your Bridge Therapist with care. Both you and your clients will rely on these trusted people when you are incapacitated. Additionally, they are being entrusted to protect you and your clients if your clinical judgment becomes impaired.

Words of comfort: “This is a big project, emotionally and physically. You need not do it all at once.” But you do need to do it. Unfortunately, few among us received training in how to handle disruptions in our practice due to our own personal emotional and medical crises. By simply taking this process one step at a time, you will make quick progress.

The Nuts and Bolts of Creating Your Own Emergency Back-up Plan

Suggestion: Take big breaths as you read this article. Remember that the Therapeutic Continuity Blueprint and the other materials you will write are best viewed as works in progress. The most important thing is that you start now. Why not take 10 minutes and start a temporary folder labeled "In Case of Emergency"? What follows is a step-by-step plan designed to move you through the process of designing your own plan:

Step One: Selecting your Emergency Response Team (ERT)
Consider the person or people who cover for you when you are unavailable (i.e., on vacations or at professional conferences). Here you have the foundation for an ERT. If your current back-up system works, consider making it more formal. Ask your current back-up people to be your ERT members and consider developing a system in which you serve as ERT members for each other. Select who you want to be your Bridge Therapist. The next step is to write out important information about clients that may be at risk or have special needs.

Step Two: Drafting the Information for ERT
Start writing a rough draft of the information your ERT will need in order to make covering your practice in the event of an emergency less overwhelming. Begin talking to colleagues you are considering having be part of your ERT. The process of setting up your ERT and filling out the Blueprint will be easier and more enjoyable if you work on it with trusted colleagues. Once you have formed a formal or informal group, make a plan for how often you want to meet. Consider scheduling meeting times more frequently while you are in the planning stages. Once your "system" is up and running, you may decide to only meet occasionally. Consider scheduling time to initially meet on a monthly basis while you are in the planning stages. The following is a list of critical clinical information for your ERT:

Checklist for Creating Your ERT

  • Latest copy of your Blueprint for Therapeutic Continuity.
  • List of active cases, updated when necessary, include supervisees, consultees, and appointment times.
  • Brief client and group summaries, vital information about each client and or group.
  • Where to leave a confidential message for each client (their preferred home and work numbers.)
  • Recommendations for interacting with specific individual clients and group members.
  • List of former clients from the prior year and significant former clients.
  • Two sample letters for ERT to send clients to inform them of your death or temporary absence (templates available at end of this article).
  • Location and instructions for disposition of manuscripts, teaching files, lectures, books, journals, or tapes.
  • Directions for retrieving and changing the outgoing message on your office answering machine.
  • Suggested outgoing answering machine message.
  • Detailed directions regarding location of keys, computer passwords, burglar alarm and other codes.
  • List of preferred referral therapists.
  • Wishes and directions regarding memorial, including suggestions for groups.

Step Three: Creating Client Contact Summaries
When your Bridge Therapist goes to your office, the last thing he or she needs is to have trouble finding information like phone numbers and which clients may need extra follow-up. By taking time to put this information together now, you will be reducing stress for your ERT and increasing their ability to be helpful to your clients. The ERT can operate most effectively if you keep a file containing a one to two page summary about each client. (See the sample Client Contact Summary Sheet at the end of this article, which will be enormously helpful to the Bridge Therapist.) Clients with a history of suicidality and those who may have significant difficulty coping with your absence need to be identified and recommendations should be made for helping them. Using this form will cue you to provide the necessary information in your practice. This form is designed to make it easy for you to list information your ERT will need in your absence to provide quality follow up care for your clients.

Realistic Maintenance Plan for Client Summaries
Once your ERT plan and Therapeutic Continuity Blueprint are written, take a moment to determine, realistically, how often you will update your client summaries. Ideally, client summaries should be updated yearly. These summaries need not be longer than a few paragraphs. They simply need to be clear and concise. You may decide to mark this task on your calendar as part of preparing for vacations. Try scheduling it a few weeks before your vacation so you can do a few each week.

If you don't already have a central file that lists all your clients and their contact information, start one now. Consider including a cover page that lists client names and phone numbers, highlighting any clients that are particularly vulnerable or at high risk for suicide. The Client Contact Summary Sheet provides a place to note whether the client might be at risk or is likely to have special needs when contacted about your absence. If there are major changes in the nature of the treatment relationship, or other significant events, add a brief note about these changes to the summary page. Add updates more frequently for those clients that are higher risk or who have special needs. By including these updates in this form you can avoid writing more frequent summaries. You could also keep backup summaries in your computer making it easy to make any changes or additions.

A copy of this summary should also be kept on the inside cover or back of each client's file. The anxiety you may feel at the prospect of doing this work now is minimal in comparison to the stress you and your Bridge Therapist are likely to feel when these forms are needed. Knowing that you have done the best you can to make it as easy as possible for your ERT is an investment in having more peace of mind.

Step Four: Using the ERT

When the Therapist Becomes Cognitively Impaired
The possibility that therapists may become impaired, either as a result of a medical or substance abuse problem, is another taboo topic that has only recently been addressed. The Blueprint for Therapeutic Continuity presented in this article includes a section about the help you want in the event that you develop a chemical dependence, organic illness, or mental illness that interferes with your judgment and/or jeopardizes your clients' well-being. The section entitled In the Event of My Mental Incapacitation spells out specific steps the ERT should take if they have reason to believe your clinical judgment is impaired.

Illness and Death of a Therapist
Jacques Rutsky, in his article, "Taking Care of Business: Writing a Professional Will" (The California Therapist, April, 2000), points out that, “if you are ill, both you and your family may need to be shielded from clients' well-intentioned, yet possibly unwelcome, curiosity, concern and questions”. Thinking through, and spelling out your preferences while in good health will make dealing with illness or death less traumatic for everyone concerned, particularly close family members who may already have enough on their hands.

The Blueprint for Therapeutic Continuity includes a section in which you may indicate your wishes about a memorial service. Depending on your theoretical orientation, you may be more or less comfortable encouraging your family to allow clients to attend or participate in a memorial service. As with the majority of the questions raised in this article, therapists need to tailor these documents and memos according to their theoretical beliefs, as well as the nature of their practice and personal references.

If you run groups, work in an agency setting, or other organization, you may have specific preferences and recommendations for how to best allow the members to grieve together. The clearer your directions are, the better prepared the designated facilitator of your memorial will be. An example of the Blueprint for Therapeutic Continuity can be found at the end of this article.

Step Five: Gathering all your Information

Creating Your List of Referral Therapists
This is a list of colleagues whom you would recommend as long-term therapists for your clients after the Bridge transition. In addition to their clinical skills, you might consider the following:

  • Whether the therapist is too close to you to be comfortable encouraging clients to discuss their anger about losing you, and other painful emotions.
  • Whether your clients may have had social contact with either your ERT or therapists to which you plan to refer them.
  • Where appropriate, include a list, in the Client Contact Summary Sheet, of clinicians that are less likely to have potential dual relationships.

Contents of File for Executor and Attorney

  1. Copy of your license and your malpractice insurance face sheet.
  2. Contact information for professional organizations and colleagues you want notified about the changing circumstances of your practice.

Financial Records and Collections File
The Blueprint for Therapeutic Continuity states that only people who are trained to handle confidential client information are to have access to client's financial records. Your letter to the ERT should include directions for how to handle outstanding balances due and insurance bills that have not yet been submitted for reimbursement.

Sample Documents
The Blueprint for Therapeutic Continuity and letters presented here are designed to be used as templates, or guides. Each clinician should modify the sample documents to fit the needs of his or her particular style and treatment population. It may also be beneficial to consult an attorney.

Sample Memos and Letters to your ERT
Your ERT needs two letters in draft form that can be mailed to clients if you are incapacitated or have died unexpectedly. It bears repeating that it is best to prepare these letters while you are in good health, rather than waiting for an emergency.

The Blueprint for Therapeutic Continuity requests that a member of the ERT put a note on the office door, notifying clients that you have cancelled appointments and to expect a phone call with further details. Depending on the type of practice, you may want to ask that an additional note be posted with the name and telephone number of the ERT Bridge Therapist and suggest that clients call with questions.

Make three copies of each of these letters and the Blueprint and memos and distribute them in the following way:

  1. Put one in a safety deposit box, or other safe, secure location.
  2. Keep one in your locked file cabinet
  3. Give copies to each member of your ERT, your attorney and executor of your personal will.

In addition to the "Instructions for the ERT," it is important to think through, in advance, how you want your clients to be informed of unanticipated temporary or permanent absences. The last thing one ought to have to think about when in crisis is what to put in a letter for clients. So, draft a letter now. Feel free to use any or all of the samples on the next page.

The 3-Step Quick Plan of Action

If you are not ready to make a complete plan yet, don't let it stop you from getting started. Complete just the following three steps and you will be far along the path.

  1. Choose three colleagues to cover your practice in your absence.
  2. Fill out the sample forms at the end of this article.
  3. Write out how your Bridge Therapist and ERT can find essential client contact information.

Viola! You have practiced what you preach about good self care! You have prepared for and protected your colleagues, clients and family from unnecessary trauma when you are gone. You have planned ahead for everyone's peace of mind. They will appreciate it more than can be imagined.

Conclusion

Reading this article is a step toward dealing with one of the more difficult aspects of being a therapist. Merely considering these issues is deserving of a healthy dose of self-congratulations, and once you've completed the ERT preparations, you might consider formally recognizing your effort with some kind of celebration. After all, the challenging work you've done has built a quality safety net for you and your clients.

The samples on the next page are designed for you to copy and paste into your word processor where you can make modifications that meet your specific needs. Feel free to copy the following materials onto a clearly labeled document. Fields which need your attention are identified by "angle brackets" (<>). Fields which are in italics provide instructions to you. Underlined fields identify information which you must provide. To fill in your information, highlight the entire field, i.e. <name/address/telephone>, then type in your information.

Download Forms and Letters: For your convenience, these forms may also be downloaded here.

FORMS and SAMPLE LETTERS

EMERGENCY RESPONSE TEAM PREPARATION PACKAGE

Memo to ERT
You may want to write a sample outgoing answering machine message for the Bridge Therapist. Example:

You have reached the office of <Therapist's Name>. You may or may not have heard that your therapist is ill. My name is <Covering therapist>, <Therapist's Name> has asked me to handle her professional affairs in her absence. If you would like to speak with me in person or would like further information or help, please call me at <phone number>. Thank you.

Sample Letters to Executor and Attorney
Date_______

Dear Executor and or Attorney,

Thank you for helping with these matters. Enclosed please find a copy of my Blueprint for Therapeutic Continuity. In addition you will find a copy of my malpractice insurance information. If it is necessary to protect my estate in the event of legal action arising after my death, please contact each insurance company with whom I have a policy to arrange for additional coverage. Please be sure to bill my estate for your time and any other expenses that you incur in executing these instructions.

With many thanks,

____________________________
                  <signature>

Sample Memos and Letters to your ERT
Include two letters in draft form that can be mailed to clients if you are incapacitated or have died unexpectedly. It is best to prepare these letters while you are in good health, rather than waiting for an emergency. Take a few minutes to write some notes about the amount and type of information you routinely disclose to your clients. This will help them in deciding what to tell clients when they call to cancel your appointments. For example, if you routinely tell all your clients where you are going on vacation and have family photographs in your office, you may want your ERT to give more detailed information about the reasons for your absence than if you have a more analytic approach to self- disclosure.

The following forms are intended to be used as samples. Please make modifications that take into account your personal and professional situation as well as the relevant state laws and regulations.

In The Event Of My Unexpected Absence From Clinical Practice:

Date ______

Dear Client,

If you receive this letter, it is because I have become temporarily incapacitated and am unable to call you myself. <Covering therapist> , has mailed this letter, using my stationery, in accordance with an agreement we made in <Month, year> . If you are currently in therapy with me, regretfully, this letter is to let you know that I am unable at present, <either to continue my psychotherapy practice or keep any further appointments>. <Covering therapist> , will be handling my clinical practice. Please cal

Breaking Barriers to Doing Corporate Consulting

Today's most enterprising therapists are realizing that the most promising opportunities for new business lie outside of the healthcare system. There, the people skills they honed with clinical populations can find countless new applications. Nonetheless, many established therapists, as well as current graduate students, go on seeking new clientele inside the healthcare marketplace. Developing new markets is the major challenge of therapists wanting to start up or remain in independent practice.

Lucrative business opportunities readily open when different segments of the marketplace are targeted. Corporate consulting represents one such major opportunity. Much contemporary corporate activity centers on technology issues, information processing, and creating business ecosystems. How well the necessary infrastructure works for optimizing these activities is rooted in the company's people. Daniel Goleman recognizes this in his work, Working With Emotional Intelligence, when he estimates that 90 percent of success in business leadership is directly attributable to "soft skills." People problems inevitably result when a company focuses too exclusively on technology skills.

Solving People Problems

Psychologists and counselors are eminently qualified to improve people skills in the work place. Therapists already have valuable knowledge and skills that can, with adaptation, be used to raise the emotional intelligence of company leaders, as well as to solve other business problems related to people. In order to successfully do so, there first are several major barriers through which clinicians must successfully break.

The first is re-conceptualizing the framework out of which they design and deliver consultative services. With clinical services, the major focus is upon understanding and relieving an individual client's personal suffering. To mistakenly view a company's people problems through this same framework of dysfunction and psychopathology will result in assigning medical diagnoses and starting psychotherapeutic interventions designed to remediate the individual pathology. In corporate work, only occasionally will the problem reside in a single person. Most frequently, the consultant seeks an understanding of how the organizational context motivates the employee's behavior and, conversely, of how the individual affects the company. “The business psychologist's emphasis is upon optimizing organizational results by altering people's behavior inside the organizational system.”

The conceptual framework includes any body of psychological knowledge that is relevant to the business problem at hand. The theory base for business psychology is the "the application of clinical psychology's traditional knowledge and skill base, modified and augmented by related knowledge bases (such as organizational development theory), to people working in business settings for the ultimate purpose of optimizing business performance. . . . The overall aim of business psychology is enhancing people processes and work performance—of individuals, teams, managers at all levels, and, ultimately, the entire business." (Perrott, Reinventing Your Practice as a Business Psychologist, p. 6,7)

“Therapists-turned-consultants use their knowledge of people (not psychopathology) to enhance corporate performance.” They use their own people skills to form and maintain multiple simultaneous relationships inside the company in order to bring about the desired organizational outcomes. Doing so is a departure from the typical therapist's clinical posture of detachment and reactivity, while focused on an individual person.

The second barrier is the sales barrier. If a consultant closes no sales, there are no opportunities to work. Opportunities to optimize company performance are created by sales of consultative services to companies. To create such opportunities, the sales barrier must be broken, and, to do this, the access issue must first be addressed: how to get into the company. Doors will be opened once a consultant has something of known value to contribute to the company. In order to design results-producing consultative services, therapists wanting to work in corporate settings must find ways for getting to know businesses from the inside, so as to learn about their common needs. This information provides the basis for designing value-adding consultative services. Regular reading of business-oriented publications such as the Wall Street Journal and Business Week teaches about the typical issues and problems businesses face and provides an ongoing resource for ideas about possible business solutions.

An excellent direct way to learn about corporate functioning is to take an administrative role in a corporate healthcare setting or, alternatively, accept a leadership work position in a non-healthcare corporate setting. A different means is vicarious learning through networking with people already employed in corporate settings. Joining service clubs, such as Rotary or Kiwanis, regularly brings together "meet and eat" gatherings of company people who are quite willing to discuss business issues openly. Yet another avenue for getting together with business people is active participation in Chamber of Commerce activities.

Once business issues become known and consultative solutions have been designed, active marketing approaches must then successfully create the means for actually setting foot inside businesses, so that sales relationships can be developed. Essentially, corporate consulting is a relationship business. Putting together effective promotional campaigns that establish attractive market positions is a fundamental step toward breaking the sales barrier. Regularly communicating with the business community about effective business psychology services that have been designed to fulfill corporate needs will establish the basis for eventually breaking the sales barrier.

quote:Closely related to selling is breaking the third barrier: that of relevance. Without creating a consultative service that has direct and positive impact on business performance, sales efforts for that product will go nowhere. The basis for repeatedly breaking the sales barrier is convincing companies how they will be better off after receiving business psychology services than they were before. “Aspiring consultants must use their organizational insights creatively to design an array of consultative services, each of which results in attention-catching business results.” A useful first exercise for a new consultant is to decide upon one or more very focused "starter services." Each is a narrowly targeted consultative service set up to fulfill some very specific business needs. The overall aim is to deliver the service quickly, producing business results that have large impact in small areas.

Case Example

One company has narrowed its field of choices for a newly created Team Leader position to two internal candidates. One is a young man of color in his late twenties who has been with the company four years. He seems bright, is articulate and well-liked by colleagues, and seems eager to learn. The other candidate is a woman in her early thirties who has been with the company seven years. She is vocal, an able problem-solver in her present assignment, ambitious, and widely admired. The company decision-makers are evenly split on whom to choose. Hearing about this dilemma, the enterprising consultant proposes using business psychology skills to assist the company solve this personnel problem. Through interview and administration of a brief battery of psychological tests, a profile of each candidate's strengths and limitations can be created and reported to the decision-makers. This information will provide a relevant, rational basis for the company decision-makers to use in deciding whom they will promote. To propose the sale, the consultant quickly arranges a meeting with several of the key decision-makers, in order to make a case for doing the assessment. In the sales presentation, the consultant emphasizes the benefits to the company of purchasing the service:

A.  the objectivity of the methods used;
B.  the advantages of having profiles of each candidate for comparison, rather than using subjective hunches; and
C.  the savings of company money and time resulting from making a data-driven choice.

After breaking the sales barrier, the business psychologist quickly begins actual delivery of the assessment. Arranging a meeting with the decision-makers allows inquiry into the specific job duties and responsibilities of the new Team Leader position, the characteristics of the work team, and, most importantly, the overall outcomes expected during the next year. In the hypothetical example here, the company is projecting bold team performance expectations and also expects that there will be considerable conflict of ideas within the team about how to achieve these goals. This high-powered work team is expected to become operational quickly. There will be little tolerance for inefficiencies or outcomes short of expectations. Excellent communication and outstanding problem-solving will be required, as well as the ability to lead a team swiftly through complex and ambiguous technical issues that could very suddenly and unexpectedly arise. After learning this, the consultant extracts the critical success factors for the new job and designs an assessment strategy to evaluate those areas. The consultant then conducts the managerial assessment with each candidate using structured interview techniques and psychometric instruments chosen to comply with ADA requirements.

One candidate's profile revealed a very restricted vocabulary, a repeated tendency to handle interpersonal conflicts through using minimizing and avoidance tactics, very high personal stress levels, and past leadership preferences for reliance on setting a strong personal example and use of verbal intimidation approaches during times of uncertainty. Which of the two candidates mentioned above would you guess had this profile?

The consultant reviews the two resulting candidate profiles with the company decision-makers, giving them the desired rational basis for deciding which candidate to select. Once they had the candidate profile outlined in the paragraph above, the decision-makers were readily able to decide that this was not the person they would promote into the new Team Leader position. “The company benefited here by not making a costly error in selecting a candidate who very likely would have fallen short of their expectations within the first year.” The overall savings to the company based on lost team productivity, lowered team morale, possible loss of valued team employees, and use of additional management time to rectify the error later more than offsets the cost of the assessment. Only after the sales barrier was broken could there be an opportunity to successfully tackle the relevance barrier, and then deliver the services.

Epilogue

Therapists have developed considerable people expertise that has direct relevance in corporate settings. But business psychology does not consist of simply transplanting the delivery of psychotherapy inside corporate walls. In order for clinicians to produce valuable business results, their clinical knowledge and skills must first be adapted and channeled for focused use there. It must also be supplemented with additional knowledge about organizational functioning and corporate issues that go outside most therapists' traditional paradigms. As therapists becomes more proficient at breaking the three barriers outlined above, enterprising new markets for psychologically grounded consultative services will open up inside corporate settings. Designing, selling, and delivering business psychology services is the basis for establishing longer-term relationships with corporations that can readily result in repeated sales over many years.

References

Goleman, Daniel. (1998) Working With Emotional Intelligence. New York: Bantam Books.

Perrott, Louis A. (1999) Reinventing Your Practice as a Business Psychologist. San Francisco: Jossey-Bass Inc

Hollywood on the Couch

My client (call him Larry) sits across from me, holding his stomach gingerly, rocking back and forth in his seat. His face, once seen smiling proudly next to a feature article about him in the Los Angeles Times, is now set in a rictus of pain.

"Jesus, my stomach's in knots," Larry groans. "I'm six weeks late with the script. Six weeks! The studio's climbing all over me, my agent's screaming on the phone." He looks morosely at me. "I swear, the problem is that goddamned Oscar. If only I hadn't won it . . . "

I nod. This is the familiar Oscar-as-jinx lament, one I've heard often from clients since I began my practice in Hollywood. After winning the Academy Award for Best Screenplay some years back, Larry's writing career careened from one disaster to another. His Oscar win resulted in an avalanche of job offers, which pushed his script fee into the stratosphere. The result? Every movie studio he worked for resented paying his huge fees, while every producer complained that his work for them certainly didn't seem to be "Oscar-caliber." The Hollywood buzz was that maybe Larry was a one-shot wonder.

Unfortunately, by now he'd traded up to a multimillion dollar house in the Pacific Palisades, had both kids in expensive private schools, and was the principal investor in his wife's Pilates studio. His nut, as they say, is killing him.

"Know what I did yesterday?" he asks, managing a tight smile. "I put the Oscar out in the garage. I swear, that thing is cursed. Evil. Like the devil doll in that old Twilight Zone episode."

Larry says he knows for a fact that the Oscar was cursed, because it had already jinxed him once before. He'd hidden it away in a linen closet while he was rewriting a thriller for Sony, but his wife had taken it out and put it on the mantle when his in-laws came to visit. Soon thereafter Sony cancelled the whole project."I think that's the reason the picture never got made," Larry says, giving me a knowing look.

I smile. "In my business, Larry, we call that 'magical thinking.'"

"Yeah, well in my business we call that going four years without having a movie produced. If I don't totally nail this script for Warners, my agent says I'm not gonna get my asking price for the next one. If there is a next one."

He stops rocking long enough to take a swig from his Evian water. "My big mistake was winning the damn thing in the first place. If only I'd just been nominated . . . when you're nominated, you pick up a nice buzz, maybe get a better agent. You're hot, but not too hot. You're on the radar screen, but you're not blinking. Not drawing all the heavy fire, know what I mean?"

In fact, I knew exactly what he meant. I'd heard other award-winning clients—actors, writers, directors—say pretty much the same thing. “Because in Hollywood, where everyone's goal is to attract attention, there are some people for whom the worst thing that can happen is to attract attention.” And then there are all the other people, for whom the worst thing that can happen is not to attract any attention at all . . .

Hollywood from the Inside

Formerly a Hollywood screenwriter myself for many years, I'm now a Marriage and Family Therapist (MFT) in private practice in Los Angeles. My clients are primarily writers, actors, and directors in the entertainment industry. They range from the famous and successful to the unknown and struggling. And after 15 years of doing therapy in Hollywood, I can state one thing with complete confidence:

Doing therapy is the same everywhere. Except here, where it's different.

For example, my session with Larry illustrates one of the many paradoxes that creative people grapple with in the entertainment industry. Many of my most noted clients live for the big break, the surprise hit, the runaway success. But, when it happens, they often fear it's only a fluke—their talent fraudulent, their fabulous careers as fragile as the opulent houses precariously cantilevered over the earthquake-prone Hollywood Hills.

Of course, for my less-successful show business clients, Larry's "problem" is the kind of luxury they can only dream about. For these folks, it's a daily struggle just to maintain a career, much less an intact sense of self-worth, in the face of brutal competition, insatiable demands for the next new thing, and industry-wide contempt for the unyoung, unrich, and unbeautiful.

In such a roiling climate of soaring hopes, crashing defeats, and maddening near-misses, it's no wonder that my clients have an ambivalent, anxious love-hate relationship with the Hollywood Dream. They know the odds, but they're still driven to grasp for the shiny brass ring that's always, though sometimes just barely, out of reach. As one of my long-suffering writer clients remarked about Hollywood, "It's a place where anything can happen—and nothing ever does."

Doing therapy, of course, is doing therapy—whoever the client and whatever the locale. All human beings come with roughly the same emotional equipment and confront, with greater or lesser success, the same old dramas of love, fear, loss, anger, desire, ambition, and envy. And yet, the peculiar—not to say extreme—values and circumstances of Hollywood give these ordinary human dilemmas a unique twist that therapists are far less likely to see in, say, Toledo or Baltimore or Omaha. So “a lot of the therapy I do is to provide an opportunity for creative people to talk about their specific problems with someone who doesn't have an axe to grind and knows the intricacies of their business.”

For example, notwithstanding Larry's troubles, everyone in town hungers after awards. This is why, after practicing here for a while, you notice that there's an almost seasonal quality to the work. Just as accountants get swamped at tax time, I've noticed severe spikes in my clients' career anxieties during the annual frenzy of award nominations.

In recent years, awards have proliferated like viruses. Besides the old standards—the Oscars and Emmys—there are now the Golden Globes, the People's Choice, and the MTV Awards, as well as less-publicized awards (but crucial to the industry) bestowed by venerable union organizations like the Writers Guild, Directors Guild, and Producers Guild. Falling roughly within a four-month period, this annual harvest of award nominations—"the season of envy," one of my clients calls it—gives people in the business a wonderfully rich smorgasbord of opportunities for bitterness, resentment, despair, and self-loathing.

This year's Oscars were particularly galling for some of my clients, who've managed to battle their way into the Hollywood mass-entertainment production machine, but have never lost their yearning to be artists. With one exception (The Aviator), the Best Picture nominees for this year's Oscar awards were all independent films. Developed and produced outside the conventional studio process, these movies were more idiosyncratic and "character-driven" (read: "artistic") than typical, mass-market-oriented Hollywood fare. "See, those are the kinds of films I want to make," a director client bitterly complained. "But what does my agent set up for me? The next Scooby-Doo sequel!"

A successful actress in my practice fumed with envy about Hilary Swank's second Academy Award for Best Actress. "Excuse me, but she got both of her Oscars for playing women who get beaten to death! What's up with that? Is this some kinda trend? Maybe that's my problem . . . Everyone I've ever played is still alive at the end of the movie."

This is life in Hollywood for most ambitious people in the business: living in a state of extreme self-consciousness, feeling that your entire worth as a human being is being judged by people who are technically your peers, but much richer, more successful, and probably a lot cooler than you. Meanwhile, you secretly think you're as good or better than they are (when not worrying that you're really not), and desperately want them to like and accept you. You also suspect that they mostly don't know you exist.

Sound familiar? It should. Because, from my perspective, Hollywood is just like high school.

In high school, you try out for a spot on the basketball team or the cheerleading squad or the drama club's latest play, and, if you're like most of us, you don't get it. You spend hours honing your particular "look" in the mirror, working on cool repartee, practicing smoking a joint without choking, and flaunting the latest electronic gizmos money can buy. But the girl you want to hook up with still thinks you're a dork, and the guys you want to impress just look at you with bored, half-closed lizard eyes before ambling away.

So, what do you do for comfort? What everybody does: rationalize. You tell yourself that these people aren't worth the grief; that they're basically dumb jocks or silly little girls. You ostentatiously ignore them or loudly disdain them.

Likewise, my show business clients, feeling ignored or unappreciated by their peers, boycott watching the awards shows, cancel their subscriptions to the "trade papers" (Variety and The Hollywood Reporter) and, in sessions with me, indignantly list the many worthy, though obscure, films and TV programs that should have been nominated, if the awards weren't such monuments to fraud, irrelevance, and blatant commercialism.

For my clients working in television, I'd guess the ultimate pinnacle of Hollywood-as-high school happened the night a few years back when writer-producer David E. Kelley won an Emmy award for Best Comedy (Alley McBeal) and one for Best Drama (The Practice). Then he got to go home to celebrate with his wife, Michelle Pfieffer. “The fallout from that evening went on for weeks in my practice. How could any of my clients, no matter how successful, top that?” It's as though Kelley got to be both Class President and first-string quarterback, while making it every night with the Prom Queen.

Everyone remembers the rigid caste system of high school—the "royals" (the popular kids, good-looking girls, athletic stars, Big Men and Women on Campus) and the various lesser castes of brainiacs, greasers, and assorted wannabes.

Ditto Hollywood. For example, in the film business, there are those "above the line" (movie stars, producers, screenwriters, and directors) and those "below the line" (cinematographers, costume designers, makeup artists, etc.). While you might think such demarcations are only the concern of contract attorneys and accountants, the sociological ramifications of commingling these worlds can be huge.

Not too long ago, I had an initial session with a well-known movie actress, who burst into tears not 10 seconds after she sat down on my couch.

"I'm in love," she said with difficulty, "really in love for the first time in my life. We're engaged and everything."

"Congratulations," I said at a loss.

"But we can't get married!" She drew herself up. "I know I'm going to sound horrible, and like a total bitch, but I can't go through with it. I mean, everyone's telling me to call it off. My friends. My managers. And I love Gary, I really, really do . . . it's just . . . "

"What?"

"He's a set decorator, and, well, I just don't think I should marry below the line!"

She was entirely serious.

"And I'm not just thinking about myself," she went on. "You know what the tabloids are gonna do with this. Look at what they did to Julia Roberts when she married that cameraman. They made her life hell—and his, too. I can't put Gary through that." She looked down. "Or me, either."

"Have you discussed this with Gary? I can see how it would be difficult, but . . . "

"He brought it up to me!" she exclaimed, eyes shining. "He worries that he won't fit into my world. He even worries about what it might do to my career. He's very thoughtful like that. Why do you think I love him? He's so unlike all the other guys I've been with. He wasn't even married when we started dating."

She put her chin on her hands. "I'm not stupid. I know we don't exactly make sense. I mean, he drives around in a Range Rover. He goes fishing. But I also know it shouldn't matter.

"But it does?"

She took a breath, then slowly nodded. "Yes," she said a last. "I feel really shitty about it . . . but yes."

I saw that her pain was real, her conflict genuine.

But we both knew the reality of life in Hollywood—and in high school. Prom queens don't go steady with the A-V guys. Not without paying a price.

I never saw her again after that one session. Then, months later, I read somewhere that she and her fiancé Gary had broken up.

The Television Rat Race

Just as awards season is ending, something called "staffing season" begins. This is the three-month period when new and returning series are building their production staffs, negotiating with their returning stars, writers, and directors, and meeting with potential new employees. It's a harrowing ordeal for my clients, having their work evaluated by series producers and network executives, not knowing whether they'll have a chance at huge success or be thrown back into the oblivion of unemployment.

Again it's the unedifying spectacle of mature adults going through gruesome rituals that resemble nothing more than those that high-school seniors endure: taking SATs, writing endless college application essays, trying to impress college recruiters, wheedling recommendations from teachers, and waiting, waiting, waiting, waiting for their fate to be sealed . . . 

Nancy was in her thirties, a single mother of two whose last job as an executive story editor on a sitcom ended when the series was cancelled the year before. She'd been out of work since then, and dreaded the arrival of another staffing season.

"God, it's like a nightmare," Nancy said, pushing her hair back from her forehead. "I can't stand talking to my writer friends anymore. All we do is obsess about staffing season. 'Did you get a meeting?' 'Is your agent sending out your new spec script?' 'I heard they're looking for someone at Hope and Faith.'" She shook her head. "Talk about desperate housewives. . ."

Nancy recited her litany of complaints (I'd heard variations of it from all my writing clients): her agent wanted her to give in and write scripts for the kind of lowbrow sitcom she couldn't even stand to watch, much less write for. She was also furious because she'd been turned down as a script-writer for 8 Simple Rules, a show about a single mother. "They said I wouldn't be right for it," she said, her voice dripping sarcasm. "Of course not. I'm a single mom with kids, so how the hell could I write about a single mom with kids. Those pricks!"

I hesitated, then brought up a writing job on a little-known cable series—a show we'd been referring to for weeks as her "fallback" position.

"Christ, I don't even want to think about it," Nancy said. "Talk about the bottom of the barrel. If only my kids hadn't got kinda used to eating regularly."

She looked up, letting me see for only a moment the pain, yearning and desperation behind the sarcasm

"So what do you think?" she asked at last. "If I even get a meeting . . . and if they even make an offer . . . and if it doesn't completely suck . . . should I take it?"

She did, they did, it didn't—so she took it.

Quitting Time?

There's one issue that virtually all creative people in Hollywood wrestle with on an almost continual basis, on a scale unimaginable to clients in practically any other field of endeavor: namely, should they leave the business entirely?

In most professions, career success follows a more or less predictable trajectory. If you're a lawyer, banker, computer programmer, doctor, or the like, you spend a number of years learning your profession, then you generally ascend—if your job isn't outsourced or your CEO indicted for fraud—to a reasonable level of security, seniority, and maybe even pretty decent pay.

For the creative professional navigating a show-business career, there's no such path. Triumph and failure follow one another—in fact, feed one another—in a maddeningly erratic way. Hollywood is a notoriously fickle industry, where you can earn vast sums for a few years, then face a sudden and inexplicable loss of marketability, followed immediately by a severe cash drought. Not surprisingly, creative professionals spend an inordinate amount of time in therapy discussing whether to ditch the whole thing and start over.

Of course, many people in their forties and fifties go through midlife crises during which they wonder if they, too, shouldn't leave their boring law partnerships or real estate businesses and try their hand at running a B&B in Vermont. But, for most of these people, the crisis passes—they get therapy, they join a fitness club, they work on their marriages, they make modest changes in their careers that give them a larger degree of contentment and peace. The whole process is a one-time thing, with a more or less definable resolution at the end.

For Hollywood entertainment professionals, however, this "midlife" crisis afflicts them throughout their careers. Wondering whether to continue struggling against repeated rejections, chronic frustration, and financial hardship on the off chance of "making it"—or else, giving up and getting into something, anything more dependable—is the name of the game in this town.

At least weekly in my practice, a veteran show-business client—perhaps with a family, five projects in development, and a vacation home in Bali—gives me a haggard look and admits, with undeniable sincerity, that the business is driving him crazy, that he "can't stand the bullshit anymore," and that he's wondering if this is really what he wants from life. "Is it always going to be this bad?" he asks wistfully. "I spend half the time hating my job and wondering what I really want to be when I grow up."

And yet, very few clients ever do leave the business, regardless of the perfectly sensible arguments against continuing to struggle in Hollywood. Take Phil, for example, one of my clients who declared to me in the most melodramatic, forceful—not to say weirdest—way possible that he'd had enough.

In his mid-forties, Phil was an established TV writer-producer in my practice who one day left five breathless messages within the space of an hour on my voicemail, while he was on vacation in Kauai.

I called him back at the number he'd left, a lone pay phone near a cluster of cottages at some small, exclusive resort. I could hear waves lapping the shore, but I could barely hear him. He seemed to be whispering.

"Can you speak up?" I said.

"I said, I'm not coming back."

"To therapy?" This surprised me; I'd thought we'd been making some progress.

"Therapy? No . . . I mean, I'm not coming back to L.A."

"What? And why are you whispering?"

"I gotta keep it down. My wife's in the cottage, but the walls here are made outta leaves or somethin'. She'll hear me."

"Oh." A therapeutic pause.

"Look, I don't want her to know. Not yet. In fact, I'm thinking of letting her and the kids go back to L.A. without me. Tell 'em I need a couple extra days on my own to relax, unwind . . . "

"Is this true?"

"Are you kiddin'? I'm exec producer on a lame-ass series in its second season, with a bad time slot, and a flaming psychotic in the lead. What do you think?"

"But that's why you're on vacation. Some much needed R&R. Remote cottage, right on the ocean, no phones or faxes. Sounded great when we talked about it in session."

"It is great. That's why I'm not coming back."

"For an extra couple days . . . ?"

"For the rest of my life, man. But I'm not stayin' here. Too civilized. You can still get here by boat, or helicopter."

"I'm not following you, Phil."

"Damn right. Nobody is. See, once I get Helen and the kids on that plane home, I'm leaving this place and heading for parts unknown. Some little island off New Guinea, or maybe the Hindu Kush. Didja know they got parts there that are still unexplored, that aren't on any map?"

"You're serious."

"Hell, yeah. Look, I'm overweight, overworked, and overstressed. Buried in debt. I got a wife who hates me, two kids who hate both of us, an agent, three attorneys, a business manager, a domestic staff that rivals Brideshead, four cars, and a black lab that sees a grooming stylist and a pet shrink. With the whole damn thing on my shoulders. That means putting in an 80-hour workweek, cranking out jokes and story beats, with the goddamn network breathing down my neck, all while negotiating office politics that would baffle Elizabeth I. Fuck it, I'm goin' over the wall."

"Okay, I get how stressed you feel, how trapped. It can be very demanding, and murder on your personal life. But, if you work at it, you can find a balance . . . "

He chuckled wearily. "Hell, I've been looking for that balance for 18 years. I'm starting to think it's like net profit points in your contract—some kind of urban myth."

I tried a different approach. "Okay, let's say you just drop out of sight. Live on some uncharted island somewhere. What'll you do all day?"

"I was thinking along the lines of drinking and chasing women. And sleeping. Yeah, I got about a dozen years' worth of sleep to catch up on."

"That could get old. What about your mind, your creativity?"

"What's it done for me lately?"

"Well, it takes imagination to plot an escape from your life. A certain aesthetic daring."

"Yeah, I'm like David Copperfield. One minute I'm here, the next I'm gone. The Man Who Dropped Out." He paused. "Hey . . . wait a minute." There was a long silence on the phone.

"Phil? Phil? What's happening?" I asked. I could almost hear his brain whirring.

"I was just thinking," he said, "with computers and the net and satellite tracking, how hard it would be for a guy to really disappear. But finally, after all these close calls, he pulls it off. He's out, he's free as a bird. But then, what if his wife had to find him—their daughter needs a kidney transplant or something . . . "

I noticed his voice rising with excitement.

"But . . . " I said.

"No, listen. What if the guy's ex-business partner is looking for him, too? Millions are at stake. They hire these mercenaries to find him. Every episode ends with a cliff-hanger. Will they get him, won't they? . . . Uh, look, can we talk about that other stuff when I get back?"

"If you want. But I thought . . . "

"Shit, this is a great idea for a series, 9:00 slot. I can work it off that development deal I got at Fox . . . Hey, I gotta hang up and make some notes. See ya next week, our regular time?"

"I'll be here."

Hangin' In

There's an old joke about a man working in the circus, whose job it was to follow behind the elephants, sweeping up their droppings. When asked why he doesn't find some other line of work, he replies, "What, and leave show business?"

What makes the joke funny, of course, is the truth behind it. Creative and talented people, once having tasted the wild nectar of Hollywood success, find it almost impossible to quit the field, even when the odds are stacked against them. And nothing stacks the odds higher than committing the one unpardonable sin in Hollywood—getting older. As veteran TV writer Larry Gelbart said in a recent interview, "The only way to beat ageism in Hollywood is to die young."

At 58, my client Walter has been directing episodic television for most of his adult life—except for the past five years, during which, despite Herculean efforts to get work, he's been unemployed. He also got divorced and lost his house, and had to move to a condo in Thousand Oaks.

At a recent session, Walter announced more bad news. "My agent finally dumped me," he said quietly, without rancor.

"I'm sorry, Walter. I know you've been his client a long time."

"Twenty-one years. Lasted longer than my marriage. And the sex was better . . . " He managed a rueful smile. "Hey, I can't blame him. He busted his ass for me. But let's face it, nobody wants to see a gray-haired old fart like me on the set. Everybody there looks like my grandchildren. Hell, they could be my grandchildren."

As is often the case with clients in his situation, we talked about options. Walter agreed that he could probably teach, but that even teaching jobs were getting scarce and the money wasn't very good. Not that he was poor—he had a generous pension and some decent stocks. But the money wasn't really what bothered him. Right now, at 58, he felt he was a better director than at any time in his life. He knew his craft, he understood actors, he could keep his head in a crisis. But it seemed clear that nobody wanted to see a face much over 40.

"I might as well pack it in," he said gloomily. "My life in this town is over."

"Your life isn't over, Walter." I said to him. "Neither is your career. Unless you're ready for it to be over."

"What does that mean?"

"It means you don't have to let other people decide what you can do. Or how to feel about what you can do."

"Shit, don't get all therapeutic on me now."

"I'm not. I'm being pragmatic. If you want to teach, go teach. But if you still love directing, go find something to direct. A play. A short film. You say you have a few bucks. Okay, then hire someone to write something. Or rent an Equity-waiver theater down on La Cienaga for a week and put something up on its feet."

"Forget it. I'm used to working for studios. Networks. Guys with parking spaces on the lot, who at least have to pay me for the privilege of pissing all over my work."

"And I know how much you'll miss that. But at least you'll be directing. If that's what you still want to do."

"Hell, it's what I am." He sat back, stroking the edge of his trim, salt-and-pepper beard. Then he laughed. "Hey," he said, "remember that joke about the guy at the circus, cleaning up after the elephants?"

"One of my favorites."

"You think I'm that guy?"

"Walter, I think we're all that guy. These are the lives we lead, the things we do. If it's who we really are, all we can do is keep doing them. “As a colleague of mine said once, about trying to achieve in any profession: Keep giving them you, until you is what they want.”"

He paused. "You know, Alvin Sergeant is in his seventies, and he wrote the two Spider-Man movies. Huge hits. For years, David Chase couldn't get arrested, and then he creates The Sopranos. Hell, John Huston directed his last picture in a wheelchair, sitting next to an oxygen tank."

"All true."

"I mean, maybe I'm just kiddin' myself, but . . . " He nodded toward the door. "There's gotta be at least one more elephant out there, right?"

I smiled. "I've never known a circus without one."

Beyond Psychotherapy: Working Outside the Medical Model

"Do you take insurance?" is a question I often get from prospective clients, although less frequently these days.

My answer, in a nutshell, is "I don't." In fact, I resigned from the last of my managed care/preferred provider panels over 15 years ago. This essay explains the reasoning behind my decision, and how my practice as a licensed psychologist has evolved since then.

History

First, a word on the historical context. In the 1960s, with the advent of state licensing of psychologists, our incentives to formulate DSM-based diagnoses changed radically. Psychologists fought hard for parity with psychiatrists, and eventually won the right to be reimbursed by third parties (insurance companies) for the "medically necessary treatment of mental and nervous disease."

For a while, nearly everyone with insurance that covered psychological services had complete freedom of choice: clients chose a psychiatrist, psychologist or other licensed mental health professional more or less without restriction, and bills submitted for reimbursement were routinely paid, with minimal rigmarole by insurance companies, up to the contract's limits. This was a huge benefit to psychologists like me, although for some of us the cost of this change was also substantial: “In order to participate, psychologists, including those of us who were ill-disposed to do so, were required to start thinking of clients and their problems in terms of psychiatric diagnoses a la the DSM.”

Whether or not we ordinarily thought of clients in the context of mental illnesses and disease classifications, participation in the third party reimbursement system demanded that each client be labeled with a diagnosis, which in turn became part of their permanent medical record. The insurance companies were relatively uninvolved in diagnoses and treatment plans. Diagnostic codes were shared with insurers, but details about cases were kept private.

With the advent of managed care in the early 1980s, everything changed. Psychiatrists, psychologists and other providers of psychological services were now under contract with insurers (and/or their representatives and intermediaries, such as managed behavioral health companies), and were compelled by the terms of those contracts to participate in "utilization review." Practically speaking, this typically meant periodically making detailed disclosures of formerly confidential information about the clients to one or more case managers. Based on that information, which usually included diagnosis, history, presenting problems, progress, and treatment plan, case managers were empowered to authorize (or deny) ongoing psychological work. Disagreements between the service providers and case managers were common, and their resolutions often favored the cost-savings perspective of the case managers over those of the mental health professionals.

Since many case managers, at least at that time, had minimal training in psychology and psychotherapy, we therapists frequently complained (at least to one another) that non-professionals were making treatment decisions, sometimes cutting off reimbursement mid-treatment and without warning. “Clients were sometimes horrified to learn that the forms they signed to obtain insurance reimbursement included waivers of their confidentiality rights”, and that insurers and employees of the insurance companies had access to their confidential treatment information.

Fast-forward to today. Third-party reimbursement methodologies have become increasingly complex, and the system is run by many different business models and multiple layers of bureaucracy that were unheard of in the 1980s. But the basic concept remains the same: Psychologists and other mental health professionals are contracted providers, and as providers, we agree to provide only "medically necessary treatment" as authorized by the insurer. In some cases we are still required to formulate a diagnosis and treatment plan in order to make our case for "medical necessity," and confidential treatment information is utilized by an array of people in order to make decisions about the course of our clients' treatment. To make matters worse, contracted rates have generally been frozen for the past 20 years, so after taking inflation into account, providers' real income has decreased by as much as 50 percent.

Some insurance companies have given up on doing "utilization review," undoubtedly because they have found that the cost of providing such oversight is really not cost-effective. Others periodically try new approaches or recycle old approaches, alternating from telephone-, fax-, email- or web-based treatment reviews. Recently colleagues have reported to me that they have received letters from insurers pointing out that they have been seeing a certain patient for X number of sessions, and they might want to consult with the insurance companies' professional staff. Honestly, I cannot imagine any of my peers voluntarily phoning United Behavioral Health or Value Options or any of the other managed behavioral health companies to gain insights into how to provide more effective treatment! But as long as third parties are involved, the ultimate fate of that confidential information is beyond the control of the professional. Who does and who does not gain access to patient information depends on the policies and procedures of the administrative entity making the decisions about reimbursement, within the limits of current law.

"Diagnosis and treatment" constitutes the core language of the medical model. From the perspective of third party-payers, of course it makes sense to apply this same model to psychological treatment. Health insurance is, after all, intended to pay medical bills when a person becomes sick or injured. So as long as our work is being reimbursed as part of one's medical insurance, psychotherapy will continue to be seen as a treatment for a medical condition. But this isn't the only way to think about our clients and their presenting problems; in fact, it may not even be the most productive way.

In the mid-1990s, I finally resigned from the preferred provider networks I had joined some years before. I realized that in the majority of instances I couldn't, in good conscience, make a case that my clients were psychologically ill: “I too often found myself in the awkward position of agreeing with the insurer that my clients' requests for reimbursement should probably be denied.”

DSM and Psychotherapy

Critiques of the DSM are widespread, widely known and well reasoned on both scientific and philosophical grounds. I am typically in agreement with the perspective that says many of the DSM diagnostic categories represent artificial and poorly justified distinctions constructed between normal dimensions of human functioning. I'm not suggesting that all diagnosis is unjustified: certainly some individuals suffer from significant disturbances such as major depression, schizophrenia, bipolar disorder, or other conditions that can be rightfully considered psychiatric "disorders." However, I have found that I must ask myself again and again: how relevant is the concept of a disorder for most of my private clients? Do I feel confident about applying a DSM-based diagnosis when I recognize that this diagnosis will stay with him or her for life? Do I really believe this client is "mentally ill?"

Personally, I've concluded that not everything that looks like pathology is pathological, nor is every emotional pain, even persistent pain, necessarily a sign that something is broken and needs fixing. For example, while a person stuck in an unhappy marriage may be in considerable distress, defended against certain unwelcome feelings and completely paralyzed about what to do, I ask myself, does this make them somehow psychologically unwell? Or are they just stuck? Ordinary human feelings like frustration, disappointment, sadness and lack of enthusiasm can be mislabeled as depression. Likewise, worry, agitation and fearfulness can sometimes be mislabeled as an anxiety disorder, just as run-of-the-mill shyness can be called a social phobia. We need to recognize that there are vast individual differences among healthy humans and that different doesn't mean disordered. Moreover, most of us believe that some emotional pain is normal, not pathological, and in fact needs to be accepted as part of life. This is certainly a core aspect of the mindfulness-based approaches, which have recently become popular, but this belief runs counter to our efforts to diagnose and treat. And although many practitioners would say that they don't really take the DSM seriously, and they give a diagnosis in order to essentially "play the insurance game" that's required to be reimbursed, I think it is hard not to be at least subtly influenced by the pressures of playing the game, which reinforces the idea of psychopathology.

I have no quarrel with professionals whose psychological world-view is consistent with the DSM, and who are able to utilize the DSM-based diagnostic categories without internal conflict. However, I personally believe that most of the clients I have seen in my private practice are basically healthy and suffering from transient psychological confusion and/or pain. Diagnosis isn't really relevant for them, nor is the DSM.

Adjustment Disorders

The DSM's 309-series codes, "adjustment disorders," are a set of broadly defined categories of normal functioning that include problems-in-living with various emotional sequelae. These codes do in fact seem relevant, although not particularly useful, for the vast majority of clients I've worked with in the past 25 years. Unlike other diagnostic codes, however, the 309-codes don't really describe pathology, although they are characterized by "marked distress that is in excess of what would be expected from exposure to the stressor." But how do we decide what qualifies as "excessive" versus "normal"? Our primary approach of thinking about "normality" is (I hope!) primarily psychological, not statistical. Statistically, "excessive" refers to instances in the tails of some distribution curve. But psychologically, the amount of distress being experienced by any given person will almost certainly turn out to be exactly what would be expected for that person, at that time, under those circumstances. In a way, psychologically speaking, the idea of "excessive" distress is a bit absurd.

Alternatives to Diagnosis

But if we're not treating mental disease, what are we doing? Here's my personal answer, which evolves out of my professional history: I have a PhD from Stanford in developmental psychology. Before getting post-doctoral clinical training, obtaining a license and starting my private practice, I spent more than a decade at Stanford doing research on normal adults and their children. The focus of my research was on the evolution of two-person relationships and on identifying ways that researchers might meaningfully differentiate relationships from one another. I also specialized in research methodology, statistics and the philosophy of science. During my years at Stanford, I therefore learned a lot about normal human development and about normal, even exceptional, high-functioning two-person relationships. Just as importantly, I learned a lot about hypothesis generation, hypothesis testing and the nature of scientific evidence. I learned to question everything, and to require overwhelming evidence before accepting that the conclusions drawn from some study are anything but figments of the researchers' imaginations. I learned that a high degree of well-reasoned skepticism is part of the scientific process.

All this has allowed my professional identity to evolve, so that I now represent myself as a psychologist, but not as a psychotherapist. I think of myself as a consultant, a teacher, a mentor, or a coach who works with normal, healthy people who want to improve their lives. Instead of thinking of my clients as mentally ill and of myself as a healer, I think of my clients as psychologically healthy individuals and couples seeking an unbiased, caring professional with a fresh pair of eyes and a fresh look at their situation.

My post-doctoral training in psychodynamic psychotherapy taught me how to think about the unfolding of interpersonal process and about phenomena like transference and countertransference, projection, and identification as perfectly normal processes, affecting perfectly normal people. My post-doctoral training in cognitive-behavioral therapy taught me to think about how perfectly normal people sometimes conceptualize themselves and their problems in irrational, unhelpful ways, and how acting-without-thinking frequently accompanies irrational thinking. I continue to study approaches to psychotherapy and how people change, and apply what I learn in my work with normal, healthy individuals who are in a transient state of needing some help. “Since the word "therapy" implies healing, and I don't conceptualize my clients as needing to be healed, I don't consider nor market what I do as psychotherapy.”

Collaborator not Healer

Of course, this means that my practice is a 100-percent fee-for-service practice. Since I don't do psychotherapy, I accept no reimbursement from insurance companies, and instead bill all fees directly to clients. I generally accept only clients whom I deem to be fundamentally psychologically healthy. What I actually do, however, isn't terribly different from what many psychotherapists do. I'm aware that my therapeutic style continues to have a psychodynamic feel to it, although it has evolved to be much more active and engaged than it used to be. I'm far more likely than I used to be to offer possible interpretations, suggestions, and homework assignments. I teach in the sense that I adopt a didactic stance in order to help clients understand what's happening in their lives. I'm less interested than I once was in insight for the sake of insight or the ideal cure, and am more aimed at helping my clients obtain tangible, measurable results.

Although I maintain written records similar to those that would be required of licensed psychotherapists, these records, since they do not describe treatment, are not medical records and are consequently of no interest to any insurance companies, insurance adjusters or anyone else. They are genuinely confidential records. And although my practice is HIPAA complaint, strictly speaking HIPAA doesn't apply to me either, because mine are not health records. I continue to practice exclusively within the limits of my training, experience and competence. I am very clear to prospective clients about what we can do together, and about what we will not be doing. By rendering the split between the healer and the healed irrelevant, I meet my clients as a collaborator. My client relationships feel stronger than ever, and more interpersonally authentic.

I offer this perspective simply as a way of sharing my journey as a helping professional, not as a prescription of how other therapists should think about or practice their craft. And to reiterate an important point: I do not by any means deny the existence of mental illness. Rather, I notice that it's extremely rare in clients who seek help in a private, fee-for-service practice. I also am aware that by refusing to accept insurance, I am making myself much less available to individuals who would find it economically difficult or even prohibitive to pay for my services. But for me this is the only way of operating my practice that feels congruent with my conceptualization of who my clients are and how they change—and I feel grateful that my DSM-free practice has continued to thrive. More generally, I believe that our training as psychologists makes us well suited to offer a wide range of valuable services to the public, and that psychotherapy is only one of them. We are here to help our clients, and there are many different ways to do that.

My thanks to Victor Yalom for his valuable contributions to this piece.

A Psychotherapist’s Guide to Facebook and Twitter: Why Clinicians Should Give a Tweet!

It seems strange today, but when I was a graduate student, nobody brought a laptop to school. I was lucky if my practicum sites had a computer that the office administrative assistant might permit me to use. I was the intern in the group who would beg whoever was working at the front desk to let me sneak on during our lunch hour so that I could check my email, write a quick blog post, or see what was happening on BMUG (Berkeley Mac Users Group). This was in 1998, which seems not very long ago, but which was eons ago in cybertime.

I’d been on the Internet since 1993, and I’d been a computer consultant for almost as long. By the time I enrolled in my PsyD program in 1996, I’d Internet dated, I’d connected with friendly folks across the country, and, I’d been on Craigslist when it was just a small email list sent out by Craig himself. I accessed Usenet before the World Wide Web was browsable, and “I spent much of 1994 lurking on support boards for polyamory and multiple personality disorder just because these forums allowed me to be a virtual fly on the wall and learn about the experiences of people whose lives were very different from mine.” The Internet was still a place that offered anonymity at that time, a land of pseudonyms and no powerful search engines to track the gingerbread crumbs back to your door. I can still remember what it sounded like when my 2400 bps modem connected to AOL: the distinctive sound of rubber band meets static as the modems on each side negotiated their connection.

I also remember becoming a psychology trainee a few years later and listening awkwardly when supervisors and professors spoke with confidence about people who were addicted to the Internet. Many of them made assumptions about those “Internet people." They were lazy couch potatoes who never left the house, or worse: antisocial porn addicts. “I seemed to be entering a field in which maybe my own Internet habits were a bit suspect.”

It’s now 2010 and it’s rare to find someone who isn’t on the Internet in some fashion. While many therapists may not have a social networking presence, most have email addresses and have used the Internet to locate a business, view a family member’s photos, or to watch a funny video on Youtube.

When I started my private psychotherapy practice in 2008, I made the shift from using the Internet for my personal life to using it in my professional life. An integral part of that shift entailed creating a website and a blog. In 2009, I expanded my professional Internet presence to include a Twitter account and a Facebook page for my private practice. Some other mental health professionals have been doing the same. It’s certainly a new era.

What is Social Media?

What is Facebook?

The main page of your Facebook profile is called a Wall and depending upon the privacy settings you select (which might limit who can post on your Wall, or who can even view the Wall itself) people can view things you post to your Wall or post items of their own onto your Wall. The sorts of things that get posted include Status Updates, which are brief comments you add about what you’re doing or something you care about. These Status Updates show up on the News Feed which is a constantly refreshing stream of what only an extremely social person could consider news: John just Liked a photo, Penny wrote on David’s Wall, Molly posted four pictures to Flickr (a photo-sharing site), Evan just overheard something funny. People also share news articles and Youtube videos or longer Notes, which are essays they write (or essays someone else wrote that someone wants to Share).

“Some people post incredibly personal updates on their Walls. I have been surprised more than once to learn of engagements, deaths, and divorces via Facebook Walls.” I sometimes discover this information reported on Facebook before ever getting a note or phone call from the person who posted the update. People have also used the Wall to share information about missing persons in their friend networks. News can travel fast, especially when people click the Share button and immediately are able to take a post from one user’s Wall and transmit it to everyone who reads their own Wall. When you have friend networks of 100–1000 people, you can imagine how this has become quite a tool for disseminating information.

This quick circulation of information has inspired some therapists to consider using Facebook as a platform for advertising their practices. Some do this directly from their Facebook profiles and others have created a separate business listing, known as a Page. If you can get friends, families, and strangers to Like your page (prior to April, 2010, they became a Fan of your Page), then others in their network can see this action and click through to your business to learn more.

Other therapists first get onto Facebook because they want to view family photos or find friends from high school or college. It’s a social networking site allowing you to connect to your friends and interact with them and their online profiles in a variety of ways. Where Facebook gets tricky for mental health professionals is that it is a personal space that exists in public.

Personal vs. Professional Space

Managing Friend Requests

Some therapists using Facebook have received requests from their current or former clients to add them as Friends. It is wise to think through how you plan to manage Friend requests from clients. Be mindful that inviting clients to your personal profile can be perceived as inviting them into your personal life. This can send mixed messages to clients, especially if they are unclear about therapeutic boundaries to begin with. “If you would never think of inviting a client to a cocktail party at your home with your friends and family present, then you may want to think twice about inviting them to be your Friend on Facebook (or approving their Friend requests).” It can be the online equivalent of inviting them into your social circle. It may also make them wonder who else in this social circle is in treatment with you. If clients try to add us as Friends on Facebook, or we try to Friend them (yes, thanks to Facebook "Friend" has become a verb)—even by either of us accidentally clicking on a link to invite everyone in our address book—the boundaries can become even more complicated. This suddenly brings up issues of confidentiality, dual role conflicts, and feelings of trust, boundaries, safety, and rejection. It can also create questions about whether you are responsible for attending to the information a client shares on her own profile and utilizing it in treatment.

Friends You Share

Pages vs. Profiles

The biggest problem with having a Page is that you will still have to decide how you feel about who Likes your practice. Will you want your family members listed on that Page for others to see? Will you accept current or former clients as people who endorse your Page? Having or allowing your clients to be connected to your public professional profile brings up issues of confidentiality. There is also the question of whether someone Liking your Page could be perceived as a testimonial. All Ethics Codes for psychologists, marriage and family therapists, and social workers prohibit us from requesting testimonials from current clients due to their being vulnerable to our influence. Is a Facebook Page a passive request for an endorsement or testimonial? This is one of the gray area questions that social media is raising for clinicians.

So What is Twitter?

Why, you may ask, would someone want to share 140 characters of information? Well, it’s a great way to direct people to news stories or make short announcements. Most people use it to share tidbits from their day and there are a lot of mundane Tweets about people’s life activities. But Twitter can get a lot more interesting if you search for news items or want to follow a conversation. For example, “some people have noticed that Twitter is the first place that they can find out if there was an earthquake in the San Francisco Bay Area and that those updates sometimes refresh more quickly than some of the well-known earthquake websites.”

If you’re presenting at a conference or offering a CE workshop or you have openings in a therapy group, Twitter can be one way to get that information out to your Followers. Yes, your Followers. That’s the cultish name Twitter gives to what others might refer to as subscribers of your content. When you sign up for a Twitter profile, you can start looking for others whom you might want to Follow, as well. You can search your address book to see if people you have exchanged email with are on there. This means that friends, family, and that random person you bought a futon from on Craigslist ten years ago will all show up if they have a Twitter account and if they’re in your contact list on your email account. But you can also browse Twitter’s suggested users to find people Tweeting on the topics you care about, and there are also Twitter directories if you want to search for more specialized information.

You can also have conversations with people on Twitter. You do this by @replying them. Your responses will show up on your Twitter profile page, and people can look at their @replies to see if others have responded to their messages. Twitter offers the ability to have either a public or private profile. Private profiles mean that only people you approve get to see your Tweets. If you have a public profile, anyone can read or reply to what you’re posting. Twitter also employs hashtags, which help people to find and follow conversations about a particular topic. Sometimes, people at a panel at a conference will assign the panel its own hashtag. For example a speaker may say: "This session has the hashtag #facebook_psych." When the hashtag is given, you can add the hashtag at the end of your Tweets so that others can click on it to find other public Tweets from people in the session. It also allows people outside the session to still participate in the conversation or ask questions of those who are there.

Why Would You Have a Professional Twitter Account?

My awkward moment occurred when I tried to use my friend network to publicize my practice on Twitter. I Tweeted on my locked, personal account that I was running a support group. A friend Retweeted it to his group of several hundred followers. While I appreciated his publicizing it to so many people, “I felt exposed and I realized that I didn't want my online pseudonym linked to my private practice.” I called him and explained and he deleted it immediately. This was how I recognized that maybe I couldn't have it both ways: using social networking to expand my reach but not allowing people to repost things. I wondered if it was time to create a Twitter account solely for my professional practice. But I wasn’t sure if anyone would be interested in what a psychologist had to say on Twitter.

Weeks later, in February 2009, I met with a friend for one of our co-working dates and I batted the idea of the professional Twitter account back and forth with him. Within the hour, I created my @drkkolmes Twitter profile, used it to link to a few of my blog posts, and then sent an email out to a bunch of friends. In the email, I let them all know that I would not be following friends back on the Twitter account, as it was my intent to only follow other mental health organizations. But I asked if they would be kind enough to follow or publicize the account to others. About 15 people did.

That’s how it began.

By the end of 2009, my Follower count was over 800 people, and more importantly, I’d forged a number of fruitful collaborative projects with other mental health Tweeps (people who Tweet) on Twitter.

Branding & Marketing

I make sure to only use my professional name to post psychology related news, news about my practice, or to respond to others who are talking about these matters. I want to be sure that people know what to expect when they see my name float across their screens, and what I’d like them to expect are thoughtful posts about professional topics of interest to me. I also want them to think of me when particular subjects come up that are related to my expressed interests, since then, they can also alert me to these items if they see them first. Occasionally on Twitter someone may Tweet: "@drkkolmes, you might want to see this post about therapists Googling their clients," and I am pleased that they are sharing something interesting with me. But I’m especially pleased that they know what my professional interests are and that they can quickly let me know where I can find out more.

Professional Collaborations

Transparency

I blog about psychology-related topics that interest me. Since I do not allow comments on my blog and I do not wish to spend my online time moderating comments or worrying about the identity of people posting on my site, I invite readers to comment via private email and on Twitter. Oftentimes, people will Retweet my blog posts on Twitter or briefly respond to them and we might have a brief chat about it.

Another example of utilizing social media transparency is my Facebook Private Practice Page which I experimented with last May and later disabled the following April. I never had clients become Fans of the Page and I was fairly clear in my policies and blog posts that I felt this would be a confidentiality concern. But I finally decided the Page provided more risks than benefits. I discussed my reasons to disable it (summarized below) on my blog and on Twitter. In this way, social media through blogging, Facebook posts, or even Tweets can provide a platform to convey your thinking on topics when it may not always make sense to bring these topics into each and every therapy session. But it makes your process of thinking about such things available if and when clients get curious to know more about how you came to particular decisions. I did a similar thing with the development of my Private Practice Social Media Policy, blogging about it as I wrote it, so that those who cared to could understand how I came to my conclusions.

Cautionary Tales

The biggest potential problem with Facebook tends to be around managing Friend requests and controlling who posts on your Wall. Clinicians vary on their attitudes about handling Friend requests. Some feel strongly that it’s important to welcome any clients who want to endorse their Pages. Others feel strongly that it’s a huge HIPAA, confidentiality, and dual-relationship can of worms, which isn’t worth the potential headaches.

When I experimented with my own Facebook Page for my private practice, I was very clear that I would not allow clients to become Fans or to Like the Page. This invited criticism from other professionals who felt I was conveying mixed messages by having a Page that clients could not Fan if they wished to do so. My office policies stated that I would remove clients if they became Fans and some professionals expressed concern that this could be experienced as hurtful and rejecting to my clients and that it was too harsh a response.

Ultimately, I chose to delete my Facebook Page because monitoring the Wall postings and scanning to see who had followed the Page felt like more time and energy than I wanted to spend. It was time spent on worry and risk management, rather than pleasure. Ironically, I never had a single negative experience with clients on my Facebook Page, but I did have a couple of situations in which supportive, well-meaning friends posted comments that were too personal for my own comfort. This is always a risk on any social media page that allows others to post or comment. You cannot control what others write. But you can hit Delete. And Deleting people’s comments may make them feel hurt or censored. It’s one thing when it’s your friends or family who are experiencing this. But when it’s your client, you have a clinical dilemma of your own making.

Pitfalls of Twitter

There are times when you may find yourself tempted to get caught up in passionate exchanges on Twitter on issues that are meaningful to you. The conversation can be experienced so quickly as Tweets refresh that it’s compelling to respond immediately. But it’s hard to make a strong argument and fine-tune one’s tone in 140 characters. I try to keep the focus on lively conversations but there have been times that I felt baited by provocative Tweeters. I have sat with my fingers hovering over my keyboard, trying to compose a Tweet that I’d feel comfortable with any and all of my clients finding at some point down the line. And I will admit to a handful of times that I’ve deleted Tweets when I wasn’t sure I wanted to live with them forever. This has happened when I wasn’t sure if I’d expressed myself well or when I felt a corny joke fell flat. (Note that these will still show up in RSS readers and be archived if you have posted them under a public account. There also used to be a website called Tweleted that allowed you to view Tweets that had been deleted by users with public accounts.)

As your number of Followers increases, you will have more random comments, questions, and spam directed your way. I've had to learn to resist the impulse to reply to every question or comment. It is wise to conserve your time and energy and focus on conversations that have high value to you, but being more selective may bump up against your own worries of being rude or ignoring folks.

There was a time when I felt that I should try to confine my Tweets to "normal" waking hours. I have a tendency to stay up late at night. I like the quiet hours when I do most of my inspired writing and when I’m least likely to be interrupted. Sometimes I wake up at night and I may wind up online where I’ll find an interesting psychology-related news item that I want to Tweet. For a while, I worried that clients might know too much about my habits if I posted late at night. At some point, I gave up on worrying about the timing of my Tweets and decided to allow myself to do what felt natural to my own rhythms. What a relief. Now I feel that so long as I'm fully showing up for client sessions, giving my patients my full attention, and keeping good boundaries about the content of my Tweets, when I Tweet is really my own business. But it is an interesting conflation of both personal and professional space. In a similar vein, clinicians with public Twitter accounts may want to be aware of the effect it may have on clients if you are busy updating your social media profiles before responding to a client’s phone message or email. We may be unwittingly conveying a hierarchy of priorities that can leave clients feeling less important.

Another challenge of Twitter in regard to clinical care is the need to be aware that it’s not just our own therapy clients who may follow our postings there. In some cases, others in our clients’ lives may also follow us and this may have an impact both on the client and on our clinical relationship. For example, a client may share with one of his friends, family members, or relationship partners that he sees a therapist and that his therapist is on Twitter. These people may wind up with strong opinions about our social media presence or react to things we post, and this may put our client in the position of either feeling protective of us or feeling uncomfortable. Even clients who don’t tell others who their therapist is may have such feelings if and when they see us engaging with others on social media. And what of clients who have friends who follow our updates but who don’t know their friend is in treatment with us? By making ourselves public figures in this way, we’re certainly introducing some non-traditional dynamics into the traditional therapy relationship. Of course, this potential tension has always existed with therapists who write books or are public speakers, but social media increases the ability to immediately access a therapist’s public presence.

Conclusion

I see one’s professional online identity—so long as the interactions are professional and not personal—as a form of community outreach. I have compared it to working in a college counseling center and then visiting a class that your client may be a student in, such as when a community event affects the campus and you provide information or do a presentation. Sometimes we are visible in the community as mental health professionals and clients may see us acting in this role outside of therapy sessions. An online professional presence can be similar. Some of us are teachers, writers, and lecturers, as well as clinicians. This is our professional life. Perhaps we do not have to exist in a vacuum, only functioning as clinicians in our therapy sessions. Existing online does not have to mean we cannot hold the frame with our clients, nor does it have to mean we are incapable of boundaries or talking about the effects of our online visibility on clients, when necessary. But we are going to have to develop tools and systems to learn to take care of boundaries in new ways and be present to talk with clients about the effect our online lives have on the clinical relationship.

Lowering Fees in Hard Times: The Meaning Behind the Money

These days therapists are hearing about the bad state of the economy not only from the news, but also from their clients. And many of us have been affected ourselves by the economy in one way or another. In discussing how world financial events affect therapists with a group of colleagues recently, up came the topic of priorities, money and how we help both our clients and our practices prosper.
 
The topic of fees and money in our work is central and worthy, as well as rich with possibilities for understanding much about our clients, how they communicate, what they need and fear, and how they deal with change. But of the many facets to the discussion of money and therapy, the subject of “how we therapists view therapy and the meaning behind the money is most compelling.”
 

Raising Questions

As practitioners we must wrestle with several ideas and feelings all at once. First, what exactly is our creed? We are supposed to be helpful, but what is really helpful when it comes to setting and maintaining fees, particularly in times of financial hardship? Many therapists intuitively feel that we should be generous, even at our own expense. So how do we unscramble all the pieces to make good clinical decisions and take good care of ourselves and our practices?
 
Is therapy a luxury? Is it a necessity? Who decides this and how? Some therapists tell me that they feel guilty charging any fee when clients are having a difficult time financially. Others have shared with me that they are having difficulty paying the fee for their own therapy and supervision.
 
How involved ought we be in a client's decision to begin or continue treatment? Should we encourage clients to stay? Is that too "sales-y"? Do we slide our fee? (Does the massage therapist or physician?) Do we really believe in what we do? Is it possible that coming to therapy actually helps people prosper? And make more money? Why are we hesitant to conduct business as usual?
 
I certainly don't think we should encourage clients to come to treatment that they cannot afford. But I am asking us to consider what "afford" means. What is our work worth to us and why? And what is it worth to our clients?

The Worth of Therapy

Many clinicians believe that therapy is an investment. If we help people to take care of their inner world the way they take care of their outer world, the payoff in emotional well being is well worth the money. But success in our business is not always concretely measurable. In fact, how clients value therapy, use what they have learned and acknowledge the benefits varies greatly from person to person, and is quite subjective. It is sometimes up to the therapist to hold onto the idea that the treatment is valuable and worth the effort.
I think we must be clear about what our work is worth, and confident about the legitimacy of our fee, even when we decide to lower it. We need to be watchful of our own anxiety when we respond to a fee problem. Lots of therapists are actually confused about what the fee is for exactly. “Do we charge for our time, our analytic ear, our guidance, our expertise, our ability to endure and stay with difficult feelings?” It depends on who you ask. Some therapists may even feel relieved by charging a lower fee. They link their own self-worth, value and effectiveness to appeasing the client in this moment of stress. A lower fee feels like less pressure to push for change, and more freedom to just be with the client, which is, in many cases, the best intervention anyway. Ironically, we tend not to recognize the legitimacy of empathic listening alone as valuable and fee-worthy. Some of us operate under the idea that we need to be masters of theory or savvy interventionists in order to earn our keep. Do we underestimate the value of providing a good ear and the healing power of helping clients to talk openly and be understood?
 
Many of us could use a bit of help unpacking our own money issues, and may squirm at the thought of negotiating a fee. But discussing fees is not as tedious as many of us might think. Simple questions such as, "Should I consider changing the fee?" "How might it feel if the fee were lower?" or "How is it going with your finances and paying the fee? Let's talk about that" can help get a good dialogue started. And there may be a difference between the therapist suggesting a lower fee and the client asking for one. If we sense that money is what is in the way of someone continuing therapy—the resistance to it—then we may choose to inquire about it like any other matter in therapy.
 
One therapist I know asks her clients what they have in mind to pay. She also asks how frequently they would like to come. She is committed to consulting with clients about their ideas and wishes, especially when it's about the therapy itself. She likes to model a "feel free to say everything" way of working. Her touch is light, curious and exploratory. And oftentimes money is not really the issue at all, but rather a conversation starter, or a way for the client to communicate to us that something is off kilter in the therapy. Perhaps we have said something wrong, or hit the wrong note with a client. Many clients don't know how to tell us this directly. We cannot understand unless we explore it a bit. “I am reminded of a line from Woody Allen's Manhattan, when he said to his ex-wife, "My analyst warned me about you. But you were so beautiful I got a new analyst."”
 
So there is much to be gained by talking things over in sessions with our clients. Oftentimes money concerns are a perfect way to hear more about what a client needs, how they feel taken care of, what their parents did with money and what effect that has had on them. We may miss the boat on some good work if we merely chalk up financial problems to the economy and leave it at that.
 
When we lower a fee, we are sending emotional messages to the client. What, then, are these messages? Are they always what we intend?
 
“Possible Answers”Sometimes, of course, a duck is a duck. Someone loses a job, or does not have the means to afford a higher fee. But I have seen many different solutions to these would-be obstacles to treatment. Some people come less often; some have to take a break for a while. Some do shorter sessions. One therapist I know does online counseling, and since it's more convenient for her, she feels she can charge less. Some therapists do reduce fees when the need is clear, and with the understanding that when things get better the fee will be returned to its regular status. Others save a few sliding-scale slots as part of their overall caseload and reserve them for a population they feel most needs it, such as young adults or single parents. There are many possible answers, but I think we have a better chance of landing on the best ones when we are conscious of the unconscious and allow for some good discussion all around.
 

The Importance of Communication

In some cases, suggesting or agreeing to lowering the fee may be communicating the idea that we agree that things are indeed pretty bad for the client, and they won't get better—that they are poor and perhaps helpless to figure out how to figure out their money situation. We may be sending a message of despair, not of understanding and support. Other clients may feel loved or cared for, but for some it may signal that we don't value the work, or value the client. Not always, but we can't be sure unless we really talk it through.
 
One therapist shared with me that after she lowered the fee, the client stopped coming. After several attempts to reach her, the client finally called back and said that she felt guilty and embarrassed paying so little and so decided not to come. It can work the other way as well. A lower fee may leave us resenting the client, particularly if it has not been thought through enough.
 
Some therapists like the feeling that they are being supportive or practical, loving even, when they are negotiating a fee. And it may be true, since being so is the heart of much of what we do as psychotherapists. Many of us, particularly from social work or social welfare backgrounds, have the idea that we must offer up at least some of our services as charity. This is a worthy ethic of the helping professions and our practices. However, should it be done habitually to the point where we have difficulty meeting our own obligations or goals? Not so fast, I think. Our relationships with clients are important. Our time with them is sacrosanct. We work hard with concentrated effort and dedicated time. We are not (well, I don't think so) merely the mani or the pedi that could be done at home.
 
Can we suggest that clients look at things this way, too? Dare we question the priority that therapy holds in their budgets? Or suggest giving up something in order to pay our fee? Should we question their leisure plans, hobbies or choices? Should we help them to view therapy as an investment in their marriage, financial recovery or success in life? “Do we really believe this is a luxury item or a vital part of our clients' well being?”
 

Therapist Attitudes, Beliefs and Fears

And what about our fear of losing clients, of financial insecurity, or of ineffectiveness? It's difficult enough to have your own business and have your paycheck change from week to week. To have to bring in business concerns on top of doing therapeutic work adds to the pressure. How much do we know about our own worries and the effect they have on our decision making when it comes to fees? Some clinicians think they must slide to keep business.
 
People don't negotiate fees with the grocery store, cable company or the gas station. Most doctors and dentists don't negotiate either, though a friend of mine who is struggling financially told me that her doctor told her to keep her co-pay and not pay it. My friend felt very loved by this, and loving toward the doctor.
 
And a lot of lawyers I know do pro bono work, or barter. We can make this part of our work too, but should it really be our only way of thinking about our work? Why is it that many therapists' default thinking goes to the value being less rather than more? Or maybe it should be as one therapist I know says, like taxes. The more you make, the more you pay.
 
Some of us are jaded or heartened by our experiences with our own therapy. If we have felt understood, helped, and have made progress, we may tend to value therapy more. If we have had a less than fulfilling therapy experience, or have unresolved issues with our therapist, we may tend to transfer those feelings into our practice. “Many therapists model their practice after their own therapist, especially those of us who learn largely by emotional experiences and modeling.”
 

Conclusion

Everybody prospers when we give ourselves permission to talk out our ideas to an open ear, and to study what's operating underneath. We do not have to act quickly. I think sometimes we want to resolve things fast. It's hard to stay with uncertain, uneasy feelings, and we so humanly go for the good feeling. But I think we miss out on a lot of important information when we do this, not to mention the opportunity to model patience, curiosity, tolerance for bearing some discomfort, and the value of talking, consulting, and understanding something more fully. Even in our business, we sometimes forget we can benefit from studying even, maybe especially, the basics.
 
Many therapists do try to make treatment available and manageable for clients as long as they themselves can afford to. And many of us sort out the facts from the feelings and make decisions based on what we figure to be best clinically. But money has so much meaning, and when we don't take at least a few minutes to be curious about what that meaning is to us and our clients, we may be short-changing everyone.
 
We need to know where we are coming from, and to unpack what's influencing our choices when we are working toward the best solutions in difficult financial times. It is key for our own self-care, the well being of our clients, the work, and even the economy.